November 30, 2021

Mr. Soft Top Has You Covered For Dog Fashions + Safety Benefits In The New Year!

Mr. Soft Top Designs Vet-Approved Luxury Dog Fashions for a Bow-Wow 2022!

Mr. Soft Top is a New Zealand-based brand that offers high-end dog attire that would make any dog owner proud. Its fashion meets function, from Merino tees and sweaters to raincoats and woolen coats. Get the camera ready because your canine companion is going to fill up your Instagram feed in the cutest way! An assortment of accessories, bedding, and dog slings round out the collection.

The premium material includes wool, cotton, lycra fabrics, and yarn from New Zealand. Founder Rachael Staples designs all the pieces, initially offering custom hand-knitted sweaters and expanding into a full line. With an emphasis on wool sourced from local suppliers, it’s the ideal layer of warmth for pups and a sustainable option.

Our furry BFFs will look marvelous dressed in warm attire that greets the winter season with style and comfort. Mr. Soft Top clothing is just as important in warm-weather climates to protect from the sun, heat rashes, overheating, or allergies (pups can even swim in them, too!). Bright and colorful tees are made from high-grade swimsuit lycra with 50+ UV protection and are available in sizes XS – XXL.

We sometimes forget that dogs can get sunburned too, especially those that are groomed regularly. Many breeds are susceptible to overheating in the summer, particularly short-nosed dogs, such as Frenchies or Pugs, so soaking the tee in cold water or wetting the dog while they’re wearing them helps to keep their core body temperature down. They’ll look and feel good!

For dogs suffering from allergies caused by vegetation or summer heat rashes, covering them up in a cooling tee helps protect their skin from constant scratching. The natural cooling effects of Lycra reduce the need to scratch and the tees prevent dogs from licking off any necessary rash creams that need to be applied.

Vet-approved for these reasons and more, pampered pooches everywhere are barking for these must-haves all year long, with wholesale options available.

Merino Tees

  • The original tee, handmade from luxurious New Zealand merino wool

  • These tees are perfect to wear on their own or under a coat or sweater for an extra layer of warmth

  • They also make ideal pajamas to keep your pup warm all night long

  • Seasonal colors include Burnt Orange, Dark Burgundy, and Electric Orange

  • Cotton and Spandex tops are also available

  • Prices range from $35 to $74

 

Lined Coats 

  • Extra soft, thick, and warm pure wool lining

  • Secured with a velcro strap at the belly and neck, making your dog the most stylish pup on the block

  • Water-resistant to stay dry if your dog gets caught in the rain while walking

  • Available in four styles and colorways

  • Price: $85 to $130

Raincoats

  • Made from a waterproof outer and lined with warm wool blend fabric

  • Secured with a Velcro strap at the belly and neck and featuring reflective stripes down back, neck and belly

  • Sizes available to fit most dogs

  • Offered in seven colors, including electric blue, red, and yellow

  • Price: $65 to $100

For more information, visit https://mrsofttop.com or contact vanessa@teamchicexecs.com.

About Mr. Soft Top:

Mr. Soft Top is the luxury brand for doggy sweaters, tees, accessories, and more. The garments are made with love from pure New Zealand wool and luxury mohair. Follow them on Instagram @mrsofttop.

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