June 19, 2018

NAYALI is on a mission to celebrate women with feminine curves.

NAYALI collection

NAYALI collection

 

NAYALI Collection – The Fashion Industry is truly recognizing curvy and diverse women, but there is still a way to go. Women are demanding representation of all sizes, shapes, and ethnicities. So why are we still offering limited options for busty women when it comes to streetwear, swimwear and activewear?

Introducing NAYALI, meaning feminine courage. NAYALI is on a mission to celebrate women with feminine curves.

After nearly 12+ years of designing and building brands that include Athleta, Manduka, Splits59, & 2XU, Shilpa Rajpara identified a significant gap in the market. No brands were serving the 60 million+ women (in the U.S. alone) who are sizes 0-16 (XS-XL) with a cup size of D-Cup & Up.

As a triathlete and as a size medium/32G, Shilpa could identify with the countless stories she heard from other D-Cup & Up active women who have had nip slips, breasts popping out during a workout, issues wearing 2-3 sports bras at a time, pain from straps, or having to literally hold their chest while exercising.

The collection, has thoughtful design and details that flatter larger chested women while providing adjust-ability, support, and coverage in all the right places.

NAYALI, is a women’s premium athleisure label for those who value luxury, independence, & an active lifestyle.

The collection encompases active, swim, and leisurewear specifically focused on active women (sizes XS-XL) with a fuller bust (D-Cup to G-Cup).

NAYALI designs with “your girls” in mind. Swim, Sweat, or Street, D-Cup & Up, we’ve got you covered.™

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