This year, make a Valentine’s Day date to Base Color Bar to refresh your color at an affordable price. Expert colorists at Base Color Bar will help you pull off the perfect shade of red for your red hot V-Day date. Base Color Bar is the first salon if its kind to exclusively offer premium base color at an affordable price. Services range from $49-$69 and clients can expect to be in an out of the salon in 60 minutes or less.

Maintaining red hair can be a challenge. Red is known to be the fastest-fading color and everyday sunlight is a common enemy. This color is high maintenance and now you can be a fabulous red at a portion of the normal price. Some of the most common issues with rockin’ red hair include:

• Gray hair can be shockingly noticeable with red hair.
• Sunlight and heat can strip red hair color.
• The molecule in red hair color is larger and heavier than any other hair color molecule. This makes the color easy to come off while shampooing or in the sun.

This Valentine’s Day, show your hair some love by scheduling a treatment at Base Color Bar.  The salon was founded by Frederic Fekkai trained colorist and stylist, Haleh Lekkos. From root touch-ups for a posh event to glossy toner for your everyday hair health, Base Color Bar uses top of the line hair care products by L’Oreal to enhance your natural red tresses.

Base Color Bar is open from 10am to 7pm Tuesday thru Saturday and is located at 11677 San Vicente Blvd, Suite 215, Los Angeles, CA 90069.

For more information go to www.basecolorbar.com or call (310) 820-0505.