August 29, 2018

Introducing…Sally Hansen MG Color Whirl

Sally Hansen says it’s time to liven up those manis with the latest installment to their Miracle Gel lineup featuring the NEW Miracle Gel Color Whirl! (And yes, it’s as cool as it sounds!) It’s an overcoat that creates a marble effect over any Miracle Gel polish, so you’ll still get the great chip resistant gel-like wear you expect, but now with a mesmerizing design!
This innovative formula works with all your favorite classic Miracle Gel shades, or any on-trend seasonal colors to give you a new eye-catching look every time! Miracle Gel Color Whirl is available in two color-transforming “overcoats”, Steam Punk and Marble-ous, that work with the Miracle Gel 2-step system giving you a new salon-inspired look in just one swipe, right in the comfort of your own home!
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August 29, 2018

6 Affordable Strategies You Can Use to Promote a Small Business


Promoting a small business is quite different compared to doing the same for a more well-known company. Due to having a smaller budget, small businesses often have limited options when it comes to advertising their brand. But this doesn’t mean that they have to shell out a larger sum in order to reach more people. With enough planning and proper execution, owners and managers of small businesses can properly promote their business and widen their customer base, even if they are on a shoestring budget. Here are some creative cost-friendly advertising strategies that they can use:

1. Give out freebies. Giving away freebies that bear the logo of your business accomplishes a few things. First, it makes your customers feel appreciated and valued. Second, by turning your customers into brand ambassadors, you are also making your business more visible. Giving away freebies like customized silicone wristbands and woven lanyards might sound like the opposite of saving money, but it’s actually cheaper than going through more traditional advertising routes like posting ads on your local TV stations. Aside from lanyards and wristbands, you can also order pens, keychains, or magnets in bulk and give them away to your regulars.

2. Invest in reusable packaging. Another great way of making your brand more visible is by using reusable packaging or bags that are emblazoned with your logo. Encourage your customers to use the bags in your shop by giving them incentives when they do so. Your customers can also choose to reuse the bag for other purposes and consequently display your company logo for everyone to see. In addition to making your logo more visible, this advertising strategy is also a telling sign that your business supports eco-friendly practices.

3. Put up printed posters. Good old printed posters haven’t lost their place in the modern times. Have someone design an attractive poster that includes information about your business, such as the services or products you provide, your base of operations, and how to get in touch with you. Then post these in highly visible and high-traffic areas around your neighborhood, like in parks and other shared spaces. You can also use the digital copy of the poster as an asset for your website and social media accounts.

4. Use social media platforms. Advertise your business for free online by maintaining active social media accounts. Set up official social media accounts for the company and use it to promote promos and events and to keep existing customers and followers engaged online. Post and share stuff, ideally a few times every week, and actively answer questions; consistency helps make your account feel more official and attracts more followers.

5. Partner with other local businesses. Partnering with another establishment can help you gain more leads and customers. Ideally, you should partner with a business that: doesn’t directly compete with yours, is in a related industry, and can recommend clients to you and vice versa. For example, if you’re in the business of selling flowers or running a photography business, then it’s a good idea to partner with an events management agency or catering services provider. Recommend your partners to customers who might need their services and your partners will do the same for your business.
Sponsor local events.

6. Sponsoring local events can go a long way in endearing your business to the neighborhood surrounding it. You don’t have to spend a lot of money for this, as you can always contribute in-kind through your products or services. Aside from promoting your business during the event, take time to also get to know your market and connect with your customers.

Advertising a small business takes a bit of effort, but this doesn’t mean that you always have to resort to using expensive strategies just to make your small business a household name within your area of operations. Keep these cost-friendly strategies in mind when planning your next promotional activity so you can reach out to more people without spending a lot of money.

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August 29, 2018

Ami Mallon, Global Corporate Educator for Osmosis Skincare Shares Her Predictions

Ami Mallon, Global Corporate Educator for Osmosis Skincare is sharing her predictions for the top makeup, skincare & wellness trends to try for Fall/Winter 2018.

Top Makeup & Skincare Trends for Fall/Winter 2018

Fall is an exciting time of change as the seasons evolve and the school year begins. This makes it the perfect opportunity to incorporate some of Fall and Winter’s hottest upcoming makeup, skincare & wellness trends into your beauty arsenal. Ami Mallon, Global Corporate Educator for Osmosis Skincare and Osmosis Colour Mineral Cosmetics shares her predictions for the top trends to try as pumpkin spice lattes and cozy sweaters come back into style.

Makeup Trend: Brows with Texture

Brows with Texture

Brows with Texture

 

It’s no surprise that brows have been on trend for quite some time now, but the evolution they have made is extraordinary! Brows have moved from thin, to big and bold and overdrawn. “This Fall/Winter’s take on brows is all about the natural texture of the hair itself, explains Mallon. “Brows being shown brushed up, undone and even “boy” like. The key to this look? A good brow gel!” Osmosis Colour’s Brow Gels have just the right amount of pigment and wear ability for a more natural application that works to hold hairs in place but will also fill in blank areas as well.

Makeup Trend: Blue Toned Eyes

Blue Toned Eyes

Blue Toned Eyes

 

Although aqua blue on the eyes is normally more of a summer trend, we are seeing hints of various blue shades all over runways for Fall/Winter this year. Blue serves as a playful alternative to black or brown on the eyes and works with every eye color.

For a gorgeous blue liner that stays put throughout the day, try Osmosis Colour’s Navy Eye Pencil. “It can be used to either line the eyes or all over the lid as a daring shadow that mimics the depths of the ocean.” The smooth, water resistant formula features vitamin E and jojoba oil to nourish, hydrate and condition for a comfortable, eye-popping dimension.

Makeup Trend: Blush is Back

Blush is Back

Blush is Back

 

Good news, blush is back with a vengeance and it’s taking the place of that summertime bronzy tan. We are seeing bright pops of peachy pink, giving the skin that I’ve just been outside on the ski slopes, youthful and fresh look. Achieve this with Osmosis Colour Crushed Coral Blush. “This shade is the perfect combination of peach and pink shimmer to warm up the face and draw attention to the cheeks,” says Mallon. Plus, its mineral pigments reflect light to create a soft-focus effect, illuminating your features while minimizing the appearance of imperfections. Green tea extract neutralizes free radicals while moringa seed oil hydrates and nourishes. Vitamins A and C boost firmness and elasticity.

Skincare Trend: Inside Out Beauty

Inside Out Beauty

Inside Out Beauty

 

You are what you eat and your skin is what you eat too! Ingestibles are all the rage when it comes to skincare. Supplements have the ability to treat specific skin conditions when topical skincare products often falter. “I love Osmosis Skincare’s Complete Digestive Enzyme supplement which contains many different types of enzymes,” explains Mallon. “It is designed to mimic the natural functions of the pancreas, tackling digestion and allowing the body to better absorb and utilize nutrients, clearing skin and offering a natural radiance!”

Skincare Trend: Supercharged Skincare

Supercharged Skincare

Supercharged Skincare

 

Skincare that is catered specifically to you, your skin type and skin’s needs has been on the rise. However, skincare that offers (and is) more is what we are seeing! “I like to refer to this as “boosted skincare” – skincare that is super charged and filled to the brim with ingredients like peptides, vitamins, nutrients, antioxidants, growth factors, and superfoods for your skin.” Osmosis Skincare features serums which are active concentrates, meaning they contain significantly less water than traditional skincare. Less water = more actives and more significant change to the skin upon use. A best seller, Osmosis Skincare’s Stemfactor Growth Factor Serum features advanced exosome technology to maximize the delivery of over 600 growth factors and skin proteins derived from adult stem cells to improve all aspects of skin damage and aging. This unique lightweight serum stimulates new cells and rebuilds collagen and elastin for a radiant, youthful complexion.

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August 27, 2018

Vanessa Hudgens’ Go-To Summer Bag!

Vanessa Hudgens’ Go-To Summer Bag is priced reasonably at under $100.
Vanessa Hudgens carrying Buji Baja by Hat Attack

Vanessa Hudgens carrying Buji Baja by Hat Attack

Vanessa Hudgens was recently spotted carrying Buji Baja by Hat Attack for the fourth time this week in Los Angeles! The So You Think You Can Dance judge left a workout carrying Buji Baja by Hat Attack’s  Mini Cooper in Black ($92; www.hatattack.com), the same bag she’s been spotted carrying all week.
Lucy Hale was spotted carrying the same bag multiple times last month.
Love it!
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August 27, 2018

Labor Day Shopping with Dr. Brandt and WUNDER2

Get your shopping “ON” this Labor Day, with the latest from Dr. Brandt and WUNDER2! See below the latest deals to ring in the holiday.

WUNDERBROW Eyebrow Gel

WUNDERBROW Eyebrow Gel

Dr. Brandt
Perfect timing to snag brand faves like the Hydro Biotic Recovery Sleeping Mask, Needles No More No More Baggage and Magnetight Age-Defier Mask. The Labor Day promotion is 30% off sitewide, except for kits. Use code LABOR30 all weekend long from August 30th to September 4th.

WUNDER2
The best fix for makeup that lasts all day would be WUNDER2 Cosmetics! Shop brand favorites like WUNDERBROW Eyebrow Gel, Perfect Selfie HD Photo Finishing Powder, and Last & Found(ation). Use code DP8KT34S for $15 OFF when you spend $50 or more!
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August 27, 2018

How Long Should a Bikini Wax Last?

Striptease – Hard-on Easy-off Wax 

August, 2018 (New York, NY) – How long should a bikini wax last?  Boom Boom, owner of Boom Boom Brow Bar (NYC), says if it’s done correctly it should last 3-4 weeks.  This month she’s introducing Boom Boom Striptease low-temperature, professionalhard wax…and with the proper application, she’s taking it all off!

“If your bikini wax isn’t lasting 3-4 weeks, it’s probably because the hair is breaking off during the service versus being pulled out,” explains Boom Boom.

Look for an esthetician that follows these guidelines for safe long-lasting results:

  • Heat wax until warm, not hot.
  • Check wax temperature on wrist, should be a warm, creamy consistency.
  • Clean skin with antiseptic wipe.
  • Dip wooden spatula into wax and spread a thin layer in the direction of the hair growth.
  • Let wax set/harden and pull in opposite direction of hair growth.
  • Remove any residue with soothing oil and clean with an antiseptic wipe.

Note: There should ABSOLUTELY be no double dipping!!  Anytime a spatula is dipped into wax it MUST be new to keep things sanitary!

If wax is not applied in the direction of hair growth and taken off in the opposite direction, there will be constant maintenance…the equivalent of shaving and a waste of time.  Not to mention, more irritation and ingrown hairs.  Beware of franchise outfits that push passes and memberships and don’t perform services correctly, it locks guests into unnecessary appointments and expenses, annoying!

“Ideally, hair should be pulled out at the follicle so it all grows back on the same cycle…this is the key to the area looking better and cleaner longer,” adds Boom Boom.

Malynda Vigliotti (aka Boom Boom) is obsessed with brows – 350K + served at Boom Boom Brow Bar in NYC!! It’s fast, convenient, affordable and FUN!! Just walk-in! Happy Hour every Monday – Friday.  Check out what’s cooking on Instagram: @BoomBoomBrowBar; Facebook: @BoomBoomBrowBar and Twitter: @BoomBoomBrowBar

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August 27, 2018

How To Build Up Your Personal Savings

It is always the right time to build up your personal savings. No matter your current circumstances, taking control of your finances is sure to help. If you are wondering where to begin this process, you should work your way through the following eight tips. They will help you to cut down on your outgoing costs. They will also help you to bring in more money than you would have previously thought possible. Finally, these tips will help you to make changes that are sure to stand the test of time. Rather than giving up on your plans further down the line, you can embrace a lifestyle that is both enjoyable and cost-effective.

Set yourself ambitious saving goals

The first tip is to set yourself ambitious saving goals. This is a great way for you to hold yourself accountable. If you have previously struggled with your finances, you may be accustomed to talking yourself into expensive purchases and making sense of unnecessary expenses. In order to break this bad habit, you will need to confront your finances head on. You need to work out how much money you have, how much money you owe, and how much money you want to save. Then, you will have no choice but to stick to your plans for the future.

Cut down on your unnecessary expenses

Once you have established your saving goals, you will need to work out how you are going to achieve them. One of the best ways for you to do this is by cutting down on your unnecessary expenses. It might be that you buy yourself an expensive coffee every day. Or, it could be that you pay for taxis when you could easily walk to your destinations. Whatever the case, now is the time to make a change. You may be required to compromise, but eventually, your hard work is bound to pay off. If you are really struggling with the changes that you have made, you could always introduce time limits. For instance, you could try making your own coffees for a fortnight. Then, at the end of this period, you could assess whether or not the sacrifice was worth your while.

Hold onto your firm favorites

Although it is essential that you let go of any unnecessary expenses, it is also vital that you hold onto your firm favorites. Otherwise, your new lifestyle is never going to last. You don’t have to deny yourself all of life’s pleasures; you just need to strike the right balance between having fun and cutting your costs. Say you are a keen vapor. There is no good reason for you to abandon this pastime. All you need to do is visit the Broke Dick vape store so that you can buy your equipment and e-juices at affordable prices.

Spend more of your time at home

The next tip is to spend more of your time at home. If you have an active social life, this may sound like a nightmare. However, you could always invite your friends and family members round for a catch-up. This will save you the expense of spending your money at an expensive bar, restaurant, café, or club. Furthermore, you will be saving on the cost of traveling to and from your destination. Of course, you can still go out from time to time. In fact, there are tons of free locations for you to visit. From your local park to a community theatre production, your social calendar will be busier than ever!

Generate a second income

If you are looking to improve your personal finances, without making too many compromises, you could always generate a second income. This is a fantastic way for you to transform your finances in a short period of time. Perhaps you have a spare bedroom that you would be willing to rent out? Or, maybe you could spend your evenings walking dogs, mowing lawns, and washing cars. Ideally, you should find an employment option that you are passionate about, as this will give you the best of both worlds. You will be bringing in extra money, but you will also be having a good time.

Sell on your old possessions

Another option is to sell on your old possessions. If your home is filled with chaos and clutter, you could put together a yard sale. Not only will this allow you to take control of your living space, but it could also help you to raise vital funds. Alternatively, if you only have one or two possessions that you want to get rid of, you could embrace the benefits of upcycling. You could repaint an old piece of furniture, decoupage the inside of an old drawer, or use stencils to modernize an out of date ornament. Then, you could sell on your finished products for an impressive profit.

Look out for investment opportunities

As soon as you have started to bring in more money, you should be on the lookout for investment opportunities. At this stage, you should only consider investments that are relatively safe and secure, or else you could undo all of your good work. Why not hire an accountant to help you on your way? Although this will involve an additional expense, it will also help you to avoid costly mistakes. Don’t just settle for financial stability. You need to work towards a life of comfort, contentment, and peace of mind.

Keep your eyes peeled for coupons and vouchers

The final tip is to keep your eyes peeled for coupons and vouchers. Even if you had unlimited finances, it is never a good idea to pay more than an item is worth. That is why you should shop around for the best deal available. You should also collaborate with your friends and family members. This strategy could save you an enormous amount of time, money, and effort, as you will be able to benefit from each other’s findings. Don’t hold back! If there is a chance to save money, you should jump at it.

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August 24, 2018

1 Voice Eye Mask, We Are Back With More On This Favorite Find

ce Sleep Headphones in color Grey

1 Voice Sleep Headphones in color Grey

 

1 Voice Sleep Headphones Eye Mask is worth a second mention!  You first heard about the 1 Voice Sleep Headphones Eye Mask in our It’s a Glam Thing posting earlier this year:

Blocking Out Blue Light with The 1 Voice Eye Mask

Since posting the above, we were able to give this a try for ourselves! Wow!  It is so comfy on the face and eyes and so pretty in the pink color, our favorite. The fabric is soft velvet over memory foam. This really blocks out light.  That is important for most of us.

For me, I am crazy about the built in over the ear headphones. I connect those with my iPhone, where I turn on my ocean waves white noise and I am good to go to sleep.

Check out these 6 tips to better sleep from the Mayo Clinic. One tip from The Mayo Clinic Staff is, “Exposure to light might make it more challenging to fall asleep. Consider using room-darkening shades, earplugs, a fan or other devices to create an environment that suits your needs.” Our other device of choice is now the 1 Voice Sleep Headphones Eye Mask.

 

 

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August 23, 2018

Millennials Cope With Office Dress Codes Study by Trunk Club

Photo from Trunk Club, a Nordstrom Company

Photo from Trunk Club, a Nordstrom Company

 

Millennials, whether you feel judged by colleagues, or gravitate towards someone’s style, a new study by Trunk Club found that 1 in 3 people’s workplace fashion is shaped by coworkers.

  • 40% befriend co-workers with similar style
  • 30% feel judged when wearing comfortable clothes at work
  • 20% avoid co-workers who dress outright “sloppy”
  • People with “bohemian” or “sporty” personal styles are least likely to represent it at work

For more on this survey, and greater insight into how Millennials cope with office dress codes, take a look at the full results.

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August 21, 2018

Kylie Jenner at the VMAs Hair by Celebrity Stylist Andrew Fitzsimons

Kylie Jenner at the VMAs Hair by: Andrew Fitzsimons

Kylie Jenner at The VMAs

Kylie Jenner at The VMAs

  1. Start by spritzing the hair with Alterna Haircare Caviar Repair Multi-Vitamin Heat Protection Spray onto her damp hair. Kylie’s hair is newly blonde, so I have to be super careful with it, especially when I use heat tools.
  2. I blow dried her hair smooth with the ghd Air Hair Dryer and ghd Natural Bristle Radial Brush. It was important for me to use a natural brush and not ceramic or metal to protect her hair from the heat.
  3. I created the part on the left side of her hair and sprayed her hair with the Alterna Caviar Perfect Iron Spray before flat ironing her hair with the ghd platinum Styler Flat Iron. I knew I wanted the bun to be at the very center in the back of her head (just above the Occipital bone), so I directed all of the hair toward the area, except the front section to create the swoop. I took two little pieces of hair in front of her ears to help frame her face.
  4. I sprayed a ghd Oval Dressing Brush with Paul Mitchell Hair Spray to smooth the hair toward the back of the head (spraying the brush every couple of strokes).
  5. I secured the hair with a bungee hair tie and twisted her ponytail back onto itself clockwise. I secured the bun with hair pins (a similar colour to her hair) and sprayed all over with the hair spray.
  6. To give a glassy sheen, I sprayed a coat of the Alterna Haircare Caviar Omega+ Anti-Frizz Dry Oil Mist.
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