As a makeup artist, I generally create a subtle contour on the faces of my clients by way of cosmetics. These products give the face a nice illusion of an enviable classic “chiseled” look that enhances the shape of their face and creates a younger appearance.

Contouring is quite popular again, but the technique I use is with makeup, and washes off when removed!

What if you could actually achieve that firm and lifted look with a treatment product ?

That’s what women are looking for, and Avon’s ANEW Clinical Infinite Lift has delivered!

Avon’s ANEW Clinical Infinite Lift Targeted Contouring Serum

Avon’s ANEW Clinical Infinite Lift Targeted Contouring Serum has arrived to “tighten, firm, and contour the appearance of your skin.” ANEW’s Clinical Infinite Lift was developed with “advanced lifting benefits” that key into the four places in the facial area that are subject to sagging:
• Cheeks
• Chin
• Jowels &
• Jaw

Here’s The Breakthrough:
“Understanding women want tighter, firmer more lifted looking skin, the anti-aging pioneers at Avon developed an advanced lifting product that targets visible signs of sagging and provides a multi-dimensional looking lift that tightens, defines, firms, and contours the look of skin. The specialized treatment in ANEW Clinical Infinite Lift helps with an overall lifted look to leave skin looking visibly tighter and younger”.

What actually happens to our skin?:
“Over time, key dermal building blocks begin to diminish in skin which can cause it to lose its natural elasticity and firmness – one of the most tell-tale signs of aging. ANEW Clinical Infinite Lift was developed by Avon scientists and the result is a revolutionary new way to counteract the look of how skin naturally sags and deliver a more lifted appearance. The product addresses contouring – for dramatic yet natural looking results.”

The Technology:
“In the search for an anti-aging ingredient that would help give multidimensional looking results, Avon scientists turned towards peptides, a compound consisting of amino acids naturally found in skin. The result is the patent-pending PolyPeptide Lift Complex found in ANEW Clinical Infinite Lift”.

The Product:
“ANEW Clinical Infinite Lift Targeted Contouring Serum sells for $39.99, and features a unique massaging applicator to target the four key facial zones listed earlier where skin is most likely to lose it’s firmness. This effective serum combines the PolyPeptide Lift Complex with a high concentration of seven instant skin-tighteners including a pharmaceutical grade one for fast acting, fast lifting results.

From the Expert:
“The ANEW Clinical Infinite Lift is a targeted very advanced, highly effective way to dramatically lift the look of skin. Powered by the innovation of PolyPeptide Lift Complex, this is a game changer.” – Dr. Cheryl Karcher, NYC Board-certified Dermatologist and Professional Consultant for Avon.

WHERE TO BUY:
This product is available exclusively through Avon Representatives. To locate an Avon Representative call 1-800-FOR-AVON or visit: http://www.avon.com.

(Quoted or Paraphrased information in this PR-article obtained from a PR-Fact Sheet. Commentary about Makeup artistry is my personal opinion.)

Spring is finally here, and even though we are still feeling the winter chill, it will soon be time to swap out our snow boots for sandals. Below please find some insider tips from Skyy Hadley, beauty expert, celebrity manicurist and owner of As U Wish Nail Spa, on how to get your feet summer-ready in no time!

SKYY HADLEY
Beauty Expert, Celebrity Manicurist &
Owner :
http://www.asuwishnailspa.com

Rehydrate and prevent your heels from cracking…

• In order to get feet ready for the warmer months, it is important to add moisture back into the heels and skin that have become dehydrated from the winter months.

• Shea Butter, light oil, or Vaseline can be used to moisturize the heels and help prevent cracking.

• If you have blisters, leave them for the professionals (you’ll end up doing more harm than good if you try to pop them).

Ensure long-lasting color and shine…
• A clear top coat is your best friend. Be sure to apply a top coat on the third day of your pedicure (or manicure)

• Never use a protein enriched and strengthener product together. Using both will cause your polish to crack. Try to only apply a nail protein to bare nails.

• Apply a cuticle oil to the base of your toenails (or even when they are already polished), focusing around the cuticle area to hydrate and bring moisture into the skin, helping the polish last longer.

How often to get a pedicure… You can never care for your feet too often, but it isn’t necessary for weekly pedicures either. Once every 2 weeks is sufficient during the warmer months .

For more information be sure to visit :
http://www.asuwishnailspa.com

(Quoted and Paraphrased information in this PR-Article was obtained from a provided PR-Fact Sheet.)

Nordstrom Beauty Trend Event!

This weekend – March 28th and 29th – swing by your local Nordstrom for their Beauty Trend Event! Join Nordstrom Beauty for one-on-one time with their savvy beauty experts and industry insiders. They will share the latest beauty tips and tricks while you’re pampered with a free makeup or skincare consultation. Afterwards, get access to FREE deluxe samples and exclusive gifts with purchase (while supply lasts).

Admission is free — so don’t miss it!

To RSVP or for special accommodations, simply call or stop by your favorite cosmetics counter, located within Nordstrom!

Join The Fun This Weekend At:

Nordstrom Menlo Park
449 Menlo Park Drive
Edison, NJ 08837
732.603.5000

Nordstrom Beauty Trend Event!

(Quoted and Paraphrased information in this article was obtained from a provided PR-FACT SHEET.)

Spring is almost in the air and nothing says “hello spring!” better than a fresh new hair hue. From balayage to hair chalk, there is a daring new look for everyone to try! Below are the hottest trends and tips from Butterfly Studio Salon’s expert colorists.

Hair Color Trends by Min Kim, Butterfly Studio Salon Master Color Specialist, Loreal Professional and Soho Academy Artist

Balayage Trend: With celebrities like Jessica Biel and Sarah Jessica Parker leading the charge, Balayage is sweeping the nation. What started as a grass-roots movement in the hair world, celebrity influences have made this artistic and personalized highlighting service something that everyone is coveting. Whether it’s minimal with low-maintenance (tone on tone shades of dark to light chocolate) or more classic like a California Blonde (sunny and warm or bright and icy), the endless options are what makes this service so desirable. Every girl can become an “it girl” with this gorgeous, light-reflecting hair trend!

Hair Chalk: Straight from the runway, watch for Loreal Professionnel’s launch of hair chalk, now available at Butterfly Studio Salon as one of the first salons to offer this service/product. Think of it as make-up for your hair! The range of colors includes 3 “natural” and 5 “fashion” shades, giving the user plenty to play with. It washes out with shampoo and lasts for approximately 10 washes. It’s a fast add-on service at the salon, great for those who love to play with change or are curious about starting a hair-coloring journey. You can get the effect of hair color, without the chemicals, the damage, or the commitment. Hair chalk can also be applied with the Balayage method which gives the artist the freedom to create anything on a particular hairstyle – completely customized for the client.

Hair Color Trends by Faye Goodwin, Butterfly Studio Salon Expert Colorist

Redheads: In the past few seasons, redheads have been seriously downplayed and are making a strong comeback for 2014. For your perfect redhead look, keep skin tone in mind: cooler, darker shades of red for darker hair color bases and cooler skin tones, and warmer, more golden coppery shades of red for lighter hair color bases and more pale skin tones. Rose gold is making a bold statement in 2014 color trends with celebrities like Rachel McAdams and Jessica Chastain, both sporting this hot rose gold hue.

Blondes: Blondes are cooling it down and bringing back vibrant ice-toned shades with silver hues. To make this look work for you, even if you have pale skin, ask your colorist to customize the perfect hue to compliment you. I feel the perfect icy blonde is achieved through balayage highlights and a Dialite photo finish (similar to a color gloss) to “ice” the cake. Think celebrities such as Julianne Hough, Cameron Diaz and Cara Delevigne. White hot is the way to go for 2014.

Brunettes: Brunettes are extremely versatile for 2014. You are seeing everything from iced cappuccino brunettes a la Mila Kunis to mahogany-based brunettes and everything in between. A new ombré-like look is sweeping the hair color world as the “sombre” effect. This look tones down the drastic former ombré to a much more subtle ombré, where there is a gradual fluidity from a darker base to brighter ends. Think Kim Kardashian’s new look where she is predominantly brunette with subtle light pieces on her ends or Natalie Portman who is also rocking a “sombre” look right now.

(Quoted and Paraphrased information in this PR article was obtained from a provided PR-Fact Sheet.)