Idina Menzel wore Randi Rahm to the Latin American Music Awards this evening in Los Angeles! The award winning singer stunned in the Raquel Gown from the Fall 2016 Collection (Price Available Upon Request,www.randirahm.com).
Photo Credit: www.wireimage.com
Getting started as a fashion designer is never easy. You are in competition with too many brands existing in the industry. Making people aware of your products is the first thing you need to do to succeed in the competitive business. For this reason, you can use digital signage. Even so, it is important to remember that not all signs capture the desired attention. It is hence important for you to learn how to use digital signage accordingly. Here are the best tips you can use to create compelling content for your fashion boutique signage.
Be precise
The mistake people make when using digital signage is that of giving too much information. Although this is good, it does not work on digital signage. Remember that the people you want to pass the message to are in a hurry. Therefore, you need to keep your message short and to the point. If you are using a video, it should be no more than two minutes long. The short and the more precise the video is the better. The idea is not to lose the attention of your audience before you communicate your point.
Display your products
You do not have to spend a lot of time and money hiring professional models. Although using a model would be much better, you can simply use ‘money queens’. Make sure you take photos of your best pieces then present them along with your digital signage content. Images are more impactful than text. Make use of them but ensure you hire a professional photographer to take the best photos of your pieces. You should also use the best digital signage software that displays your content perfectly.
Make the content legible
Your audience should be able to read your content without straining. Make sure that you use the right fonts and colors that make it easy for people to read your content. Avoid the curly-cues and multiple colors. If people are not able to read the content, they will move on without paying much attention to your products. Smaller signs are harder to read too so avoid them as much as you can.
Test before you post
It is common for people to create their digital signage and display them without ever testing their impact. This is one of the major reasons for failure for most marketers. To start with, you need to make sure that the content makes sense and that it is easy to read. You also need to test where you will be placing your content. Will the sign work best on a window display or inside your store? Get the opinion of friends.
Make it interesting
Boring signs will not benefit you. The goal is to command the attention of your customers. Make use of interesting slogans, great images and offer discounts.
So long as you understand your target audience, when it comes to digital signage, you are only limited by your imagination. Create signs that command attention and not ones that just display your content in a boring way.
Author Bio
Bob Phibbs is a fashion designer with a fashion boutique business in San Diego. He uses digital signage to draw attention to his designs. If you need support in creating your first digital signage, try https://dopublicity.com.
After searching high, low and trying everything in between, I have found the perfect eye cream; WEI Lotus Blossom Hydra eye cream. As soon as I applied the cream in the eye area, I felt a cooling effect and noticed the fresh sweet smell. It went on smooth and my skin felt hydrated and vibrant. My fine lines immediately began to look smooth and my eyes looked younger. From the lotus blossom in the product to the green tea leafs, antioxidants and reishi mushroom extracts, I’m not sure which one is responsible for these great immediate results that this product is giving me. However, I know that this is a must have for my eyes!
More about Lotus Blossom Hydra-Fresh Eye Cream: It is used in Traditional Chinese Medicine from root to blossom, the Lotus Blossom is legendary for its herbal health benefits and its beauty. Also, rooted in rich black mud and blooming in the water, these blossoms are hand-harvested in July when the air is drenched in moisture.
You will find more amazing Wei skincare at https://www.weibeauty.com
Vanessa Altongy, Beauty Blogger for It’s a Glam Thing
The celeb-favorite brand, Fake Bake, is doing a huge DAILY givewaway of 3 of their products, and giving back for Breast Cancer Awareness Month!
In honor of Breast Cancer Awareness Month, Fake Bake USA (http://us.fakebake.com/) is giving back to the cause with their “Fake Bake Goes Pink” campaign this October!
Not only is Fake Bake giving a percentage of proceeds to the Wings of Karen Foundation, but they are giving away some of their best products every single day of the month!
To enter the giveaway contest, participants must:
Fake Bake USA will choose ONE lucky winner each day of the month to receive a Fake Bake gift package
with three of their best selling products:
At the end of the month, a Grand Prize Winner also be chosen to receive a gift package of the following:
Winner and contest info will be announced daily on the official Fake Bake USA Facebook page, here.
Get a beautiful tan the healthiest way with Fake Bake’s latest and greatest tanning phenomenons, used by celebrities like Chrissy Teigen, Ruby Rose, and Amy Schumer! Fake Bake (www.fakebake.com) believes you shouldn’t have to sacrifice the health of your skin to get a rich bronze tan – and you shouldn’t have to apply harsh chemicals to your skin to get a great tan either. That’s why they’ve created a line of revolutionary self-tanning products that contain only organic tanning agents with no artificial preservatives or parabens. Fake Bake products give an instant sun-kissed color and develops into a long lasting sunless tan by combining naturally derived tanning agents DHA and Erythulose, guaranteeing longer lasting (up to 50% longer), more natural-looking results. These naturally-derived tanning agents will not turn skin orange, leave a bad odor, or stain your clothes. Fake Bake’s patented self-tanning formula works with every skin tone and every skin type. It’s the safest way to a flawless, healthy glow!
*$.50 for each TheraPearl Pink Eye-ssential Mask and TheraBand Pink Kinesiology Tape sold through healthcare practitioners will be donated to Pink Link*
Used hot or cold, the Eye-ssential Mask relieves dry, puffy eyes and those wicked sinus headaches. It also takes the sting out of a brow wax and reduces swelling after cosmetic procedure. When it’s hot, the mask helps to reduce nasal congestion and relieves soreness when swelling goes down. 
Athletes of all levels have turned to Kinesiology Tape for pain relief and muscle support. Unlike braces and other athletic tape, this one won’t restrict and actually encourages active muscle movement. XactStretch indicators show you exactly how much you should stretch the tape to make it effective, just like the professionals do.
Price: Eye-ssential Mask – $9.99; Kinesiology Tape – $15.99 available online at Performancehealth.com
*$1.00 from every website sale will be donated to Breast Cancer Research*
A favorite of celebs like Lena Dunham, Mad Hippie offers an extensive range of natural, safe skin care products to protect the skin from the harmful effects of environmental factors. The goal is to create the safest, most effective products on the market, utilizing scientifically advanced actives coupled with Mother Nature’s finest antioxidants.
Product Line Includes:
Price: $15.99-$34.99, available at select Whole Foods Markets and online via www.madhippie.com
This October, the all natural hair care brand HAIR LA VIE will be donating 20% of their October sales to help the fight against breast cancer.
Through their innovative, results-oriented line of nourishing hair supplements and natural hair products, Hair La Vie is in the business of making women not only feel good about their hair, but about themselves. Helping causes they hold dear to their heart is also a top priority for them, especially women’s health issues. This month, the National Breast Cancer Foundation will be receiving 20% of profits from Hair La Vie sales.
HAIR LA VIE designs natural hair care products to help you grow longer, fuller hair faster than ever before. Hair La Vie has been on the market for a little over two years and has been incredibly well-received by thousands of women around the country. To learn more about Hair La Vie success stories, please click here.
Hair La Vie Revitalizing Hair Blend Vitamins $39 per bottle of 30 capsules
Hair La Vie Revitalize Shampoo & Restore Conditioner $49 per set, 8 oz. each bottle
Hair La Vie Moroccan Repair Serum $30, 2 fl. oz.
Hair La Vie “Revive” Deep Hydration Masque Price: $35, 8 fl. oz.
Available at HairLaVie.com
Think pink this October with eos! During the month of October, the brand is exclusively partnering with the Memorial Sloan Kettering Cancer Center to celebrate and support breast cancer survivors. With each purchase of the eos Berry Blossom Body Lotion (either size), eos will donate 100% of net profits to breast cancer research. In addition to proceeds going towards Memorial Sloan Kettering Cancer Center through the purchase of the lotion, the brand is going to match contributions made directly to Memorial Sloan Kettering using this link.
eos is dedicated to raising awareness for the cause and encourages friends and families struggling with cancer to share messages of positivity on social media and in honor of Breast Cancer Awareness Month.
eos Berry Blossom Body Lotion
