Archives for April 2021

April 16, 2021

This Earth Day, Say Bye-Bye to Plastic Cosmetic Packaging for Good!

It’s not new news that the beauty industry is inundated in plastic waste. In fact, this sector contributes to over 80B units of plastic waste annually. This Earth Day, we are here to celebrate a company making a positive impact in this space. Introducing Verity! This California start-up is here to disrupt the packaging market by creating truly sustainable packaging solutions for the beauty and personal care industry. Mama Earth’s birthday wish come true!

While only 9% of plastics get recycled, metals get recycled 90% of the time. This is because it is an extremely valuable material that does not degrade in material integrity or value after each use cycle. With that in mind, Verity created a whole line of beauty and cosmetic packaging out of durable, highly recyclable metals. Through their sustainable packaging options, they are on a mission to eliminate the reliance on plastic packaging within the industry.

Whether it’s one of their catalog packaging vessels or something custom, Verity works hard to make their packaging solutions accessible and approachable to all. Verity aims to eliminate single-use plastics by making reusable containers that are designed to be recycled at their end of life. Keri Leslie, CEO of Verity says, “our goal is to be a partner to our brands by staying on top of the ever-evolving advancements in sustainable packaging, and openly sharing as we learn. At Verity, we want our customers to feel confident knowing that they are offering the most advanced, high performing, truly sustainable packaging available”.

This Earth Day, we celebrate Verity’s commitment to change and being a leader in the sustainable packaging movement. Through their innovative packaging designs, brands no longer have to compromise aesthetics or usability to offer a truly sustainable product. Bye, bye plastic! Hello Verity.

About Verity

Verity offers truly sustainable, metal packaging solutions as an alternative to plastic packaging within the beauty and personal care industry. Their primary packaging solutions are intentionally designed to pave the way to a more circular future.

Verity is on a mission to raise the standards in both packaging options and services to their clients. Working with businesses both big and small, Verity is committed to revolutionizing the packaging industry.

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April 16, 2021

Sleevepal, Your New Best Friend

by Lisa Gal

The definition of a pal is “a friend” and Sleevepal is no exception. Many gift cards go unused because people aren’t sure how much is left, so they get tossed aside or even thrown away. Sleevepal helps keep your gift card balances on one handy log, so no more guessing what your balance is. With many designs and textures to choose from Sleevepal makes a great compliment to any gift card. Help friends and family keep track of their balances by gifting them a Sleevepal this year. We are thrilled to include their luxurious velvet bag full of Sleevepals in our 2021 “Covid-style” Hollywood Swag Bags being direct gifted to nominees honoring Oscar weekend!

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April 15, 2021

Mānuka is No Ordinary Honey

by Lisa Gal

Did you know honey is the only food that lasts forever without spoiling? Many put it in tea or coffee for the taste, but it actually helps fight infections and can help relieve cold and cough symptoms. High-quality honey is high in antioxidants which can also help lower blood pressure and improve cholesterol. But Mānuka is no ordinary honey, it is nutrient-dense and produced in New Zealand, made from the nectar of the Mānuka bush. Manuka South® UMF 15+ Mānuka Honey & Lemon Drops from the New Zealand Health Food Company is their most popular lozenge. You can fight a sore throat while gently supporting your immune system. These are a perfect fit for our 2021 “Covid-style” Hollywood Swag Bags being direct gifted to nominees honoring Oscar weekend!

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April 14, 2021

Where murder, exploitation, fraud, and betrayal are a way of life.

by Lisa Gal

Author Mike Mackay is off to a running start with his debut crime novel, Scam at Old River. What took a couple of years in the making is finding its way into bookstores across Australia. Scam At Old River is the first installment in his 3 book series following the adventures of forensic consultant Jack Rhodes. Mackay draws upon actual events from his time in Swaziland and various other countries and Making Magic Happen Press is helping bring those stories to light. With his second novel complete and getting his footing on Amazon, Mackay won’t be going away anytime soon. MMH Press is a modern-day publisher with traditional benefits that work with their authors to make the magic happen together. We are excited to help launch his book by including it in our 2021 “Covid-style” Hollywood Swag Bags being direct gifted to the nominees honoring Oscar weekend!

 

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April 14, 2021

MyCHELLE Sun Shield Liquid SPF Tints are a must have for glowing skin

great news — MyCHELLE has JUST launched two new shades of their oil-free formulas with 100% mineral broad-spectrum protection to their Sun Shield Liquid Tint collection – light and dark! (The previously only had light/medium, medium/dark, and non-tinted)! Below is more information 

MyCHELLE Sun Shield Liquid SPF Tints blends weightlessly and seamlessly, giving skin a fresh, healthy glow with a smooth, matte finish. Key active ingredients include Zinc Oxide, Bentonite Clay and Safflower. The line is broad-spectrum protection and reef-safe. Also clean label project certified! The products do not contain: Retinyl Palmitate or chemical UV absorbers including Octinoxate, Octisalate, Oxybenzone or PABA. Made without parabens, petroleum, phthalates, silicones, sulfates, ureas, artificial fragrances and artificial colors. $24 at www.mychelle.com!

  • MyCHELLE Dermaceutials: Repair and protect your skin from UV rays and sun damage by using our reef-friendly, mineral based SPF sun care enriched with antioxidant fortified ingredients. Also, now available at Ulta.com!! This line is also the only sun care brand named with the prestigious Clean Label Project(R) Certification this year! When it comes to skincare and sun care, MyCHELLE is at the forefront of scientific innovation, environmental advocacy, and an ethical and sustainable approach to wellness and beauty. Not only are the products free of parabens, petroleum, phthalates, silicones, sulfates, ureas, and artificial fragrances and colors, but the entire sun care line was tested for 150+ contaminants that are not regulated by the FDA. https://www.mychelle.com/collections/sun-care
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April 14, 2021

Helping Endangered Australian Animals One Candle at a Time

by Lisa Gal

Founded in 2017, ForCandles was created out of a need they saw in the marketplace for a cleaner burning candle that would burn not only uniformly but with meaningful color, lovely long-lasting fragrances, and without harmful chemicals. Their collection has grown to include essential oils, body care, and diffusers. Each of their beautifully hand-crafted, hand-poured, premium soy candles and melts are made from 100% soy wax with essential oil fragrances, natural colors, and lead-free cotton, or wooden, wicks. The concept with their Australian Native Animals collection is to highlight the fact that their habitat is under threat, or are themselves endangered. Only by highlighting their plight can we hope to educate and protect their futures. The fragrance of each candle in this collection is inspired by the mixed flora of each animal’s habitat. A proportion of the proceeds from the sale of candles in this collection will go towards the conservation and protection of endangered Australian native animals. We are excited to help ForCandles on this journey by including them in our 2021 “Covid-style” Hollywood Swag Bags being direct gifted to nominees honoring Oscar weekend.

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April 14, 2021

5 BABY STEPS TOWARD FITNESS FOR PREGNANT WOMEN

PREGGERCIZE:    www.thegluterecruit.com

Pregnancy comes with its share of unwanted physical side effects. Provided it’s ok with your physician, chances are good that increasing your level of exercise, will ease the negative side effects of being pregnant and fight pregnancy fatigue. Low-level tiredness plagues many women during the first trimester, then again late in the third trimester. It seems paradoxical, but sometimes getting too much rest can actually make you feel more exhausted. And while you should never push yourself too hard when you’re pregnant, a little nudge can make a big difference in your pregnancy energy level. So take baby steps.  You’ll be surprised at how peppy you feel afterward!

Jessica Mazzucco is a certified fitness trainer in NYC who trains many pregnant women.

She shares a Pre- Natal Routine to be performed two times per week and alternated with some cardio. She advises women to get  medical clearance from their OB/GYN before engaging in any type of exercise. 

EXERCISE 1– One Arm Dumbbell Row (back and arms)

Place one hand and one knee on a utility bench; with the torso almost horizontal, maintain a flat back in a neutral spine position. With the hand that is not on the bench, grip the dumbbell using an overhand grip (with the thumb wrapped around the dumbbell) and extend the arm to the side. To initiate movement, bend arm at elbow and shoulder to pull the dumbbell upward until it reaches the torso. Extend the arm, following the same path used for the upward movement, performing the full range of motion. Do 2 sets of 15 reps each, rest 20-30 seconds in between.

EXERCISE 2 – Knee Push Ups (chest, arms and shoulders)

Come to a hands and knees position (quadruped) on the mat with your hands directly under your shoulders; fingers facing forward and knees under your hips. Engage the abdominals and pull the shoulder blades down your back. Reposition your knees as needed to create a straight line in your body from the knees, through the torso and out through the head. There should be no bend at the hips. Keeping the torso rigid and head aligned with your spine, slowly bend your elbows and lower your body toward the floor. Your elbows should remain close to the sides of your body or flare outwards slightly. Maintaining a rigid torso and head aligned with your spine, press upward through your arms. Do 2 sets of 10-15 reps, rest 20-30 seconds in between.

EXERCISE 3 – Bodyweight Squats (legs, butt, hips and core)

Begin standing with your feet slightly wider than hip-width and your toes turned out slightly. Your hands are by your sides with your palms facing inward. Keeping your back flat, hinge at your hips and shift them back and down. Your hips and knees bend simultaneously. Continue to lower yourself until your thighs are parallel or almost parallel to the floor. While maintaining the position of your back, chest and head and with the abdominals engaged, exhale and return to start position by pushing your feet into the floor through your heels. Do 2 sets of 15 reps each, rest 20-30 seconds in between.

EXERCISE 4 – Dumbbell Reverse Lunge (legs, butt, hips)

Stand with the feet shoulder-width apart, and hold a dumbbell at each side. Keeping the torso vertical, take a large step backward. Once the rear foot makes contact with the ground, move downward so that the knee of the rear leg is just above the floor. Ensure that the front knee does not move beyond the toes of the front foot. For each repetition, return to the starting position by following the same path used for the downward movement. Do 2 sets of 15 reps at each side, rest 20-30 seconds in between.

EXERCISE 5 – Side Plank (obliques)

While lying on your side bend one elbow to about 90 degrees and rise off the floor. Keep the spine neutral and align the head with the torso. Hold the position for 20 seconds and repeat 2 times on each side.

www.thegluterecruit.com

Jessica Mazzucco is an NYC area certified fitness trainer and founder of The Glute Recruit®  A native New Yorker, she graduated from SUNY Plattsburgh with a Bachelor’s Degree in Psychology and a Master’s Degree in Social Work from Adelphi University. The latter enables her to use skills of therapeutic communication and client centeredness to help her clients transition through change. Jessica has over 7 years of experience in the fitness industry and a multitude of diverse fitness certifications including :

World Instructor Training Schools (WITS) Personal Training Certification

National Posture Institute (NPI) Certified Posture Specialist + Certified Resistance Training Professional

ViPR – Vitality Performance Reconditioning – Level 1 Trainer

Kettlebell Athletics – Kettlebell Level 1 Trainer

Prenatal/Postnatal

SRT (Soft Release Technique) – Lower Body Fascial Stretch Therapist

Areas of Focus

Her specialties include butt sculpt/lift through exercise, resistance, strength and weight training for women, nutrition, muscle building, flexibility, mobility, posture enhancement, and pre and post-natal workout regimens.  Jess has trained celebrities such as former MSNBC Legal Analyst Mimi Rocah and country singer Jessica Lynn. 

Her personal journey

Jess has helped women worldwide achieve their fitness and lifestyle goals. She embarked on her own journey toward a healthier lifestyle in 2010 when she realized how unhealthy she was physically due to poor dietary choices and lack of exercise. Her weight gain had led her to develop low self-confidence and poor relationships with food. Healthy dietary changes and slow implementation of exercise helped Jess to become physically healthier and restore her self-esteem. This success gave her the platform to pursue a career in fitness and personal training. Her mission is to educate women on how to take control of their lives and become the healthiest versions of themselves without setting unrealistic goals of an “ideal” body type.

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April 14, 2021

Modern Picnic Releasing Customizable Lunchers with Your Pets Drawn On!

New York, April 12, 2021 – The coolest alternative lunch box brand, Modern Picnic has launched a limited edition lunchbox’s with your cat or dog hand drawn on each exclusively on their website ModernPicnic.com.
The Pet Collection launched specially for National Pet Day on Sunday, April 11th! In order to receive one of these extra special lunchboxes, upload a clear and unobstructed picture of your cats and dogs to have them featured on your lunchbox.  Founder, Ali Kaminetsky wanted to bring some joy to this past year, “with 2020 being such a tough year, we were brainstorming ways we could put a smile on people’s faces. We thought what a better way than to integrate our fluffy best friends that have really been with us through quarantine. With National Pet Day, as a team we felt this was the perfect time to launch a limited-edition capsule collection.”
The luncher retails for $199, Large Luncher for $219, and Totes for $260. This limited edition capsule collection will be available through May 11th.
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April 14, 2021

Nimble Launches New At-Home Manicure Device Featuring Exclusive AI Technology

 Nimble, the world’s first device that uses artificial intelligence to self-paint and dry nails in under 10 minutes, is available for pre-order today, April 12th on Kickstarter at an exclusive price of $299, and after pre-order it will retail for $399. This first-ever compact nail painting system can automatically paint your nails within seconds, offering long lasting, salon quality manicures from the comfort of home.
Nimble is developed with groundbreaking technology in the fields of artificial intelligence and machine vision along with a series of complex algorithms to replicate behavioral mechanics – which scan each individual nail to identify where the nail starts and ends. The device then autonomously paints the nails using the precise amount of polish for a perfect manicure.
While keeping environmental sustainability at the forefront of design, Nimble offers the Clean Polish Promise, only offering non-toxic, vegan, 13-free formulations that come in capsule sets of three, which includes: a base coat, color, and topcoat. Each glass capsule is made of recyclable materials, and thoughtfully built for reuse with the Capsule Recycling Program that makes it easy to send back used capsules for a discount on future polish set purchases.
The three tech entrepreneurs Omri Moran, Co-Founder and CEO, Ron Miller, Co-Founder & CTO, and Avichay Mor-Yosef, Vice President of Research and Development, founded the company after their success in mechanical engineering and global software companies such as, KitLocate, which has been acquired by Yandex.
For more information, please visit Nimble’ s website HERE.
Nimble focuses on five methods to flawlessly paint nails of all shapes and sizes:
  1. Optical – High resolution micro cameras assess the size, shape, health of each individual nail.
  2. Delivery – Each recyclable capsule contains polish and a brush for gentle application.
  3. Design – Your hand is placed into an ergonomic hand rest and held in a comfortable position for painting.
  4. Mechanical – A tiny robotic arm seamlessly applies the polish. Every nail gets a base, two layers of color, and a topcoat.
  5. Air Flow – An air flow system is engaged after each coat, drying your nails as they are painted. This allows for shorter dry-times, and stronger coats of polish.
About Nimble:
Nimble is the world’s first device that automatically paints and dries your nails, at home in under 10-minutes. Nimble utilizes pioneering technology in the fields of AI and machine vision along with a series of complex algorithms which scan each individual fingertip to identify where the nail starts and ends. The device autonomously paints nails using the precise amount of polish for a flawless manicure. In 2016, one of the creators and founders of Nimble, Omri Moran had an idea for an autonomous manicure device that could quickly paint and dry nails. And so, the early concept for Nimble was born, a device that could hack the nail industry by providing efficient, accurate manicures in a quarter of the time it usually takes.
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April 14, 2021

Ancient Wisdom and Modern Medicine with Dr. Ashley

by Lisa Gal

I feel like now more than ever people are trying to work out the kinks in their system, whether it be with their energy level, mood, confidence, or lack thereof. Dr. Ashley Beckman is here to help you rediscover the best version of yourself. Through her customized private coaching and health programs, she can optimize your health and get to the root of your problems. As a Doctor of Acupuncture and Chinese Medicine, Dr. Ashley creates custom healing plans for her clients to transform their health naturally. She received her doctorate in Healthy Aging and Longevity and wrote her thesis on Epigenetics, the study of how our genes are affected by our diet and lifestyle. Contrary to popular belief, your DNA is not your destiny! If you are ready to take action when it comes to health, Dr. Ashley is here to help. We are thrilled to include her Epigenetic Interpretation Bundle in our “Covid-style” Hollywood Swag Bags being direct gifted to the nominees honoring Oscar weekend!

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