INTERNATIONAL STYLE ICON BLEONA PARTNERS WITH SHOEDAZZLE TO LAUNCH SHOE & HANDBAG LINE
Bleona
“BLEONA FOR SCENE”
(Los Angeles, CA) – International style icon Bleona has partnered with ShoeDazzle®, the world’s largest online, subscription-based fashion service, to launch her new shoe and handbag line “Bleona For Scene,” which has already generated Best Seller status. The fashion-forward collection reflects the signature glam & glitz style that the platinum recording artist has become known for, gracing high-profile red carpets both domestically and abroad. ShoeDazzle® boasts an 18 million+ subscriber base, redefining the way women shop online, with Kim Kardashian as a co-founder and Rachel Zoe as chief stylist. For more information, please visit shoedazzle.com.
Bleona will promote the line with a special live performance at L.A.’s Greystone Manor on February 13, presented by the White Party’s Jeffrey Sanker and Paul Nicholls. She will also officially launch her new e-commerce site shopbleona.com featuring her jewelry line.
Comments Bleona: “As a pop singer, fashion, music and outrageous visuals are how I express myself so when the opportunity came to design this line for ShoeDazzle, I was ecstatic! Since I consider myself a citizen of the world, I decided to name each product in the line after my favorite cities and had so much fun doing it!”
About Bleona:
Bleona Qereti is an international music superstar, Bravo TV’s “Euros Of Hollywood” star and multi-hyphenate Renaissance woman. The best-selling, award-winning artist, producer, actor, model and entrepreneur has performed for large-scale stadium crowds, presidents and royals, selling more than1.5 million albums worldwide. She has appeared on more than 35 international magazine covers and her European stadium-sized concerts sell out. Her U.S./English language debut will be released in 2015, with Timbaland, Fuego and Roccstar attached. Her first single “Take It Like A Man” hit #7 on the UK Pop Dance chart without promotional support. Her current single “F**k You I’m Famous” is now available on iTunes, and high rotation on SiriusXM.
A major part of her message is support of the LGBT community. She has performed at the White Party and Las Vegas Pride.
About ShoeDazzle®
ShoeDazzle is the original online personal-styling innovator, treating millions of women to a monthly showroom filled with on-trend, personalized shoe and accessory recommendations. At the helm of ShoeDazzle’s style team is Chief Stylist Rachel Zoe: fashion icon, designer, and world-renowned stylist. Devoted to pampering their clients with world-class service, “Daily Fix” deals, and both exclusive ShoeDazzle label and designer-brand styles—the company curates a personalized experience based on their individual style profiles, offers fashion inspiration and guidance, and gives its members expert advice on how to wear the latest trends. ShoeDazzle also offers VIP Membership: a members-only “Shoe Fund” program for $9.95 per month which you can spend or save and have it roll-over to the next month, 10-25% off all full-price items, free shipping off all orders, and more. ShoeDazzle has been making women look and feel beautiful since 2009. The company boasts award-winning client services, over 2 million Facebook fans and more than 18 million clients.