Sam Villa’s tips on The Fastest Ways to Get Curls

January, 2013 (New York, NY) – “Whether you’re looking to create soft waves, curls or intense volume, braids are the fastest way to pump up the volume,” explains Sam Villa, founding partner of the Sam Villa® brand and education artistic director for Redken 5^th Avenue who offers the following simple technique for killer curls.

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Villa’s technique entails braiding hair the night before – the important thing to remember is the size and amount of braids, the bigger the section, the looser the curl.

Fastest Way to Get Curls

·       Spray Redken Guts 10 volume spray foam into hands and use fingers to rake through the top layer of dry hair and then the under section to evenly distribute the foam which locks in texture.

·       Waves: Divide hair into 4 quadrants, braid each and secure with elastics (loosely to prevent a mark).  For a more romantic smooth wave, use ponytails – wrap into buns and secure with pins.

·       Curl: Divide hair into 12 sections, braid each, fold braid onto itself and pin.

·       Intense Volume: Decide on a side or middle part and then cornrow entire head in medium size cornrows.  At the end of the hairline, start regular braiding, wrap braid back onto itself and pin.

·       Go to sleep – to prevent frizz, wear a scarf Lucille Ball style.

·       In the morning, take out braids and finger through texture to separate, do not use a brush unless you want to deconstruct the texture and make it explode.

Other tips and techniques for creating braids and hairstyles can be found on http://www.samvilla.com/how-to/.

Sam Villa is founding partner of the Sam Villa® brand, Education Artistic Director for Redken 5^th Avenue and Stylist Choice Award Winner for Favorite Platform Artist and Educator (2012, 2011 and 2007).  He is the pro that teaches the pros how to do hair.  Check out his new consumer website (www.samvilla.com) for hot tips, tricks and techniques for achieving professional results at home, including professional recommendations for the tools needed to recreate the looks – Sam Villa Signature Series brushes, combs, thermal tools and blow dryers.Facebook: SamVillaBrand; Youtube: SamVillaHair; Twitter: @samvilla; Pinterest: SamVillaHair; Instagram: @SamVillaHair + #SamVillaHowTo.