Pro Advice
June 12, 2018

How to choose a good set of makeup brushes

A good makeup kit includes the use of high quality products, as well as a set of makeup brushes. This must be composed of all the elements that are used during the make-up process, from the transport of the equipment to the utensils to prepare the skin, through a set of makeup brushes.

These tools are the key for a make-up artist to perform their work correctly, since the suitability and quality of the brushes have a great influence on the final result. In this article we will give you some of the keys so that you have a good judgment when choosing your make-up team. We will show you a wide variety of brushes, which you can obtain in online makeup stores, and we will explain what and how to use them.

The basis for a spectacular makeup goes through the correct choice of materials!

Basic knowledge about brushes

To choose the necessary equipment on each occasion it is essential that you have some basic notions about these products. The type of hair, the design, length or shape are factors that decisively influence the final result. To achieve the desired results you have to learn to choose the one that best suits your needs.


The hair of the brush


The brushes can be of natural hair, synthetic or a combination of both.

Natural hair is very useful to apply powdered products, compact or loose, and diffused. Natural hair materials are usually made from pony hair, a type of weasel whose fur is very precious. The brushes with synthetic hair, on the other hand, are harder, and are used for more precise applications, since they allow you to draw clean strokes. The creamy, fatty and fluid products are applied very well.

Characteristics that make a difference

Apart from the type of hair used, you must take into account other factors when choosing the tool in question. The size of the hair, the shape and length of the brush, for example. All the elements are important. In order to know which brush to use in each case, we will tell you in detail the different types and their use.

Within this category are several types of brushes, cataloged according to their numbering and characteristics, which serve both to extend fluid bases quickly and accurately and to apply the product in specific areas of the face. Our favorite are 15Pcs Two Tone Mermaid Facial Makeup Brushes – Pinkish Blue. They are easy to use and can blend multiple mediums. We also like 22 Pcs Nylon Eye Lip Makeup Brushes Set – Black since they bring black-elegant look. They are a complete set of brushes including Eye Shadow Brush, Foundation Brush, Concealer Brush, Smudge Brush, Eyebrow Brush, Eyeliner Brush, etc for more information Click Here for more information.

Brushes for backgrounds

They tend to be combed hair, since each type provides a different effect. The synthetic hair slides and extends the fluid base, while the natural hair is responsible for providing strength to blend with a natural finish.

Within this category are several types of brushes, cataloged according to their numbering and characteristics, which serve both to extend fluid bases quickly and accurately and to apply the product in specific areas of the face.

Powder brushes

The brushes to apply powders tend to be of natural hair, since it is the most suitable material to apply this type of products. The natural hair of white goat is one of the most frequent options. They serve both to apply the powders evenly and to define the cheekbone. They are usually large, soft and with long bristles. It is very versatile, since it has different uses.

Diagonal brushes

The brushes have a diagonal shape. In this way, when the brushes run along the line of the cheekbone, they do it so more precisely.

However, whatever your choice, you should buy at only reputable makeup stores. Based on our years of experience, is best of the best as it provides various high quality makeup brushes at very affordable prices.

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June 4, 2018

Liquid, Pencil, or Gel? What Kind of Eyeliner Should You Use

 

Liquid, Pencil, or Gel? Did you know that you have to factor in your skin type when choosing an eyeliner? That’s right! Picking the best type of eyeliner depends on quite a few factors, much like your foundation or lipstick. To help you make the right choice and up your eyeliner game from here on out, here’s a rundown of the three most common forms of eyeliner (we’re not counting eyeshadow used as eyeliner this time) and their pros and cons.

Liquid Eyeliner

Best for: Sharp Lines, Steady Hands, Normal or Dry Skin

Liquid eyeliner is made for clean, crisp lines so there’s no room for error. If you’re a newbie at makeup or if you know that you can’t hold your hands steady for a few seconds, you might want to choose another kind of eyeliner instead. This kind of liner also stays put once it’s applied — Shu Uemura’s Calligraph:ink liquid eyeliner is formulated to last up to 12 hours, for example — so it’s best used for special, dressier occasions. Sure you could wear liquid eyeliner everyday if you want to, but be prepared double up on your makeup removal regimen, too.

Liquid eyeliner isn’t for the smoky, smudged effect but rather a sharp and polished look. It’s best for those with smooth complexions, or at least those whose skin can be evened out easily with the use of foundation and/or concealer. That’s because liquid eyeliner adds a certain sharpness to your features that can throw imperfections into greater relief. If you need something more forgiving, perhaps a pencil liner is the better choice. Liquid eyeliner also tends to cling better to normal and dry skin; if you have oily skin, applying a setting powder or even a bit of eyeshadow powder can help the liquid to settle better.

Pencil Eyeliner

Best for: Smoky Eyes, Waterline Application, Oily Skin

The pencil eyeliner (also called kohl eyeliner or kohl pencil) has been a mainstay in the makeup industry, and its easy to see why. Kohl liners are easy to apply, even for beginners, and is the best tool to use to achieve the perfect smoky look. You can also smudge this type of eyeliner without removing it completely, creating a softer look that you can’t achieve with a liquid eyeliner. It’s also easier to find various colors of pencil eyeliners and they’re also great for waterline applications for that pop of eye-opening color. Another unbeatable advantage of kohl? They have a much longer shelf-life compared to liquid and gel liners.

If you have oily skin, pencil eyeliners are the best product for you since their formula can soak up some of the excess oil. However, it’s still good to use a bit of powder to set your eyeliner and prevent it from accidental smudges. One downside of kohl is that it doesn’t last as long as liquid or gel liners; you might need a couple of touch-ups throughout the day. However, since they’re so easy to apply (and cheap, too), it’s not as troublesome as you might think. Just make sure that you keep the tips of your kohl liners properly sharpened and you’re good to go.

Gel Eyeliner

Best for: Various Looks, Normal or Oily Skin

Gel eyeliner, despite its name, has a creamy consistency that makes it easy to apply. It is as versatile as you can get when it comes to eyeliners: you can create both a sharp cat-eye or a dramatic smoky look simply by switching the brush that you use to apply it with.  And because you can choose the kind of brush to use (unlike liquid eyeliners that usually come with a built-in applicator), gel eyeliners are quite easy to control and achieve the look you want.

One thing to remember is that you should wait for a few seconds for the gel eyeliner to set before smudging it, so you don’t wipe most of it in one go. It can also dry out your skin rather quickly, which makes it a better fit for normal or oily skin. If you have dry skin, make sure you apply enough moisturizer around the eye area so the gel liner doesn’t flake off over time.

As you can see, there is really much more than meets the eye when it comes to picking an eyeliner. With this guide, we hope that we’ve made your decision a little bit easier to make.

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June 4, 2018

10 Relaxation Techniques To Reduce Stress

Article by Relax Like A Boss

Relaxation techniques can be really beneficial to your mental and physical health, if you practice them regularly.  So in this guide, we’ll cover 10 relaxation techniques to reduce stress – and the reasons why.

Physical Relaxation Techniques.

1. Breathing Exercises.

Breathing exercises have been recognised for centuries as a powerful tool for relaxation.

From the towering mountains of Tibet to the humble office of a psychological therapist, breathing is an incredibly versatile, way to reach a state of calmness and serenity.

2. Progressive Muscle Relaxation.

Based upon the premise that muscle tension is the body’s response to poor mental health, progressive muscle relaxation has been known to significantly improve symptoms of stress and anxiety.

3. Humming.

Simply find a quiet place to sit, relax the body, inhale and let out a long ‘hmm’ sound as you exhale.

When you run out of breath, breathe in and repeat. Continue this exercise for 10-15 minutes.

4. Yoga.

Many studies have even recognised yoga as an effective intervention for illnesses such as asthma, schizophrenia and heart disease.

5. T’ai Chi.

T’ai chi has also been measured to reduce levels of cortisol in the blood, increase endorphins and reduce levels of inflammatory markers in the body.

6. Exercise.

Physical exercise is known to stimulate the release of endorphins – hormones that interact with the brain and trigger positive bodily feelings, similar to those associated with morphine.

7. Meditation.

Meditation is incredibly effective in reducing stress and promoting feelings of relaxation.

In one study conducted by Harvard, just an average of 27 minutes of daily meditation over 8 weeks produced profound changes in the brain.

8. Listen To Nature Sounds.

When you find your mind overrun with anxiety or by stress, simply reconnect with nature.

Step outside, take a deep breath, and embrace the modest beauty of the world around you.

9. Get Into A Routine.

Simply establishing a daily or weekly routine, built to maximise productivity and wellbeing, can have tremendous effects on overall health.

Source

10. Listen To Music.

Music has long been recognised for its powerful impact on mood and wellbeing.

Choose a peaceful, soothing track or album to enjoy. Perhaps light some candles and enjoy the melody with a hot mug of tea in hand.

Summary.

If you want to make the most out of these relaxation techniques, keep practicing them.

Be persistent. Consistent. And find the techniques that work for you.

Enjoy!

 

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June 4, 2018

How To Revamp Your Beauty Cabinet With Top-Shelf Products

When it comes to beauty products, you want the best you can buy. Don’t settle for low-quality brands just because of the thrifty price. Upgrade your beauty cabinet with products that will actually help you achieve a gorgeous glow. As you revamp your product selection, make sure you know how to tell the difference between quality products and cheap knock-offs. Here are some tips on how to find the best beauty products:

What Makes A Top-Shelf Beauty Product?

The phrase “top shelf” is used to identify more refined, high-quality products in a variety of industries. The same goes for top-shelf beauty products: these are the beauty items that are the best on the market. Top-shelf products will have higher quality ingredients, compared to the lower shelf brands that go for cheaper materials and additives. Be mindful of what is actually in your beauty products because ingredients truly matter. When you read the label of your product, take a look at the first few ingredients because they will make up the bulk volume of the product. You should also do an internet search of any ingredients that are unfamiliar, as you don’t want to put something on your body that will cause a negative reaction. Make sure your products have a blend of vitamins, amino acids, and minerals that will rejuvenate your skin.

Which Types of Products Need to Be High Quality?

If you aren’t able to do a complete overhaul of your beauty cabinet, there are some essential items you should upgrade. You will want a high-quality nighttime facial moisturizer, so your skin can recover from your day. Choose a facial moisturizer serum that has naturally derived ingredients that are paraben free for a glowing and dewy look. Also, splurge on a facial serum that has collagen as an ingredient, so you can combat any damage from UV rays and pollution and reduce the development of wrinkles and an aged appearance. Another way to identify which top-shelf items you need is to assess your daily beauty routine. For example, if your daily makeup routine mainly relies on primer, foundation and mascara application, you should invest in the best brands of those items.

Tips For Finding Top-Shelf Products

Now that you know what a top-shelf product is, it is now your job to find products that are right for you. But where do you start your search? Begin by looking at the social media pages of leaders in the beauty industry, such as Amway, so you can follow the latest trends in top-shelf makeup. Beyond company profiles, you should also follow the most popular beauty bloggers that consistently review products. Be careful though, as many bloggers are advertising products provided by sponsors and their review may be skewed. Look for recommendations that use hashtags like #notanad and #notsponsored, so you know you’re getting the opinion of the beauty blogger rather than their sponsor.

You can also follow top-shelf beauty trends on websites like Into the Gloss, which feature the beauty collections of celebrities and other notable women. The blog won’t only guide you toward high-end products, but will also help you refine your skincare and beauty practices and routine.

The value of top-shelf products is priceless, as they will make a world of difference for your appearance. With thorough research, you can find outstanding beauty items that will work best for what you need and take your routine to the next level.

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May 28, 2018

Why Taking a Vacation Can Be Good for Your Health

How many times have you said to yourself that you wouldn’t take a vacation this year as you don’t have the time? How many days have you had to drag yourself to work because you have been so exhausted? Although work is important, it isn’t good for your health to always be working and not taking your vacations, especially if you work in a stressful environment. Here are some of the reasons taking a vacation can be good for your health.

Reducing Stress

With the business world now a 24-hour operation, there is becoming more demand on employee’s time to do more hours and work odd shift patterns. All of this can cause anxiety and stress that can take its toll on your body. A study by the American Psychological Association found that vacations can be effective because they remove the employee from the reason and the environment that’s causing them stress. If you are not taking your vacations, then your stress levels can become so high that it can cause you serious problems including headaches, backaches, and heart irregularities.

Prevention of Heart Disease

There have been a host of studies that have highlighted the importance of taking vacations to prevent heart problems. In one study, men were found to be 30 percent more likely to suffer from heart disease if they skipped their vacations for five consecutive years as opposed to those who took at least one week off a year. In fact, missing one year’s vacation could increase your risk of a heart attack. These studies have found a similar correlation in women, finding that they were eight times more at risk of a heart attack if they missed a vacation for more than six years. All the more reason to be booking your hoteles en Veracruz economicos for a nice vacation.

Improved Productivity

Many people think that they are more productive if they don’t take vacations or breaks. However, the truth is that trying to maintain your peak performance for an extended period of time can be extremely difficult. Without realizing, your productivity could be slipping due to working too long without a break. It has been shown that for every 10 hours of vacations time that employees have taken, their productivity has gone up by eight percent.

Better Sleep

One of the most common problems for those with high-stress levels is sleeping issues. Restless nights and disruptive sleep are the most reported problems, due to having too much on their mind in the evenings. A lack of sleep can cause additional issues such as impaired memory, lack of alertness and lack of focus. However, there have been improvements in people who have taken a vacation at least once a year, because the time off gives them the opportunity to relax and unwind.

Taking regular time off work is something that everyone needs, whether you are the boss or a worker in a company. There are significant reasons why getting the rest you need is important to your health both mentally and physically.

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May 28, 2018

6 Yoga Moves that Will Make You Look Younger and Beautiful



Having beautiful, glowing, and flawless skin can be a dream for many. Luckily for you, this article will reveal some super-stretching and anti-aging yoga poses that will make you look younger and beautiful. Please note, it’s the easiest, cheapest, and natural way to get a clean, healthy, and glowing skin. 

The air pollution, fluctuating weather, hormonal imbalance, and UV rays can deeply affect your skin and make it appear dull and gloomy. Plus, as we age, our skin suffers from various problems like wrinkles, fine lines, and dark circles. All of these problems can be tackled with some specific yoga poses. These yoga moves will not only strengthen your core, but also, they’ll flush out toxins, improve blood circulation, and make you look younger and attractive. 

So, before using cosmetic creams and lotions or undergoing expensive treatments, please follow these six-simple yoga moves to look younger and beautiful.


1. Plow

This is an advanced and tricky yoga pose that stimulates internal organs, calms your mind, stretches the hamstrings and shoulders, activates the thyroid, and stretches your skin. Here are step-by-step instructions on how to perform a plow pose.

i) Rest on your back and then place your palms beside you.

ii) Deeply inhale and slowly lift off your feet until they are forming a 90-degree angle with the floor.

iii) Support your lower back and hips with the help of your hands as you’re trying to further lift off your feet.

iv) Continue to lift off your feet and rest them above your head. Now, firmly press your toes on the mat and create a space between your chest and chin. 

2. Vertical wrinkles

Vertical wrinkles make you look old, aged, and haggard. These unwanted wrinkles can negatively impact the actual appearance of your face, especially when they appear right under our eyes. To overcome them, please practice the following facial yoga poses.

i) Widen your eyes as much as you can (until your eyes become teary or watery).

ii) Next, take a deep breath through your mouth, hold it just like a bullfrog, and then release. 

3. Sphinx and child’s pose

These yoga poses can excellently improve your posture. Furthermore, they will stretch and strengthen your chest, back, and arms. The best part is — both of these two yoga poses are easy to perform.

To practice a Sphinx pose, lie on a mat (with your face down and legs together). Your hands and forearms should be pointing forward. Take a deep breath, press palms down, and gently lift your chest and head. Hold this pose for around 15 – 30 seconds.

To practice a Child’s pose, slide hands beneath your shoulders, bend your knees, & sit on your heels. Now, lower your chest down in order to keep your head and thighs towards the floor. Stretch your arms to the front. Hold this position for around 30 – 60 seconds.

4. Shoulder stands

To perform a shoulder stand, please perform six simple steps (as described below)

i) Lie on your back (on a yoga mat or directly the floor).

ii) Now, try to lift your legs towards the ceiling & then over your head (just like the plow pose).

iii) Now, place your hands on the lower back and stretch your fingers wide. 

iv) Slowly lift the legs towards the ceiling.

v) Keep your body straight as much as you can when you’re lifting your legs. Use your hands to support your back and shoulder blades. 

vi) Hold this pose for 1 – 2 minutes and then release. 

5. Fish Pose

This is another effective yoga pose that helps you look beautiful and young. For the best results, practice this yoga pose along with a vegan diet. That’s because — a vegan diet can drastically improve your overall health and fitness.

To perform a fish pose, simply lie down on the floor (on your back). Next, place your palms and hands under your bottom. 

Press your elbows on the floor and try to lift up your chest towards the ceiling. Ensure that your back is now forming an arched position. Now, gently rest your head on the floor. 

6. Reclining Angle

Sit on a mat (please ensure to bend your knees and keep your feet flat). Now, place a pillow behind your tailbone. Grab another pillow and place it on each side of your knees. 

Your head and spine should now be resting on the pillow. Stretch your arms to the sides. Close your eyes, deeply breathe for a minute, relax and release the position. Practice this simple yoga pose on a regular basis to get a beautiful skin.

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May 21, 2018

Top 5 SkinCare Tips To Tighten Your Skin Safely And Effectively

Loosening of the skin is one of the most visible signs of aging. As a person ages, the skin progressively looses elasticity, a condition that results in sagging features around the face as well as on the neck. In order to maintain a tight and healthy skin, the following are five top notch natural treatment methods that you can apply.

Avoid the sun as much as possible

Much of photoaging results from over exposure to the sun. Research has proven that the best method to avoid skin cancer and the general degradation of the skin is to keep away from direct sunlight. The sun contains two harmful ultraviolent radiations:

• UVA rays.
• UBV rays.

Exposure to these rays lead to the damage of the skin, whereby collagen loss by the body is sped up, thus increasing one’s chances to contacting cancer. Although most sun rays are beneficial to the body, you should carefully avoid much exposure so as to contain development of these health conditions.

Exercising

You will be surprised by how much facial exercises can do to maintain your skin in a tight, young and healthy condition. As you exercise, unused muscles, which normally sag, are tightened. These muscles then maintain their tight, health form, which translates to the whole body looking good. You ought to learn some simple exercises that need to be practiced routinely, preferably on a daily basis. This is another simple and easily available remedy for keeping the skin in appealing conditions even with age beckoning.

Eat a healthy diet

What you eat directly translates to your physical condition. If you eat healthy foods, your body will remain healthy, and your skin will also look more appealing as it is properly nourished. Make certain that you eat enough vegetables and fruits, especially colored fruits. These contain high quantities of vitamins and are antioxidant rich. Berries as well as proper amounts of proteins and omega-3 fatty acids are also good in maintaining a healthy skin.

Consume a lot of water

Water is well known for tightening of the skin alongside the many other benefits. A person should drink between 10 and 12 glasses of pure water every day. This ensures that the body is properly hydrated at all times, and the skin maintains a firm, tight and moisturized condition. It is also a well known phenomenon that water helps in eliminating toxins that are harmful to the body. You should then make a point of having a glass of water every now and then as it is easily accessible and also beneficial.

Natural creams and oils

These are natural products that could be used in keeping your skin in check. Some notable skin oils include grape seed oils and avocado oils, which have properties that facilitate the elimination of wrinkles and skin sags. There are also various natural creams that help to keep the skin healthy and tight. However, before using any oils and creams, get professional advice on the right products and those with no side effects.

It is important to know what are the top collagen pills to use. This is important in helping you to tighten your skin in the healthiest way.

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May 17, 2018

Coffee Concerns: Q&A With Dr. Ehsan Ali, Concierge Doctor to the Stars

 

Does coffee actually have an effect on your mood?

Yes, coffee is a stimulant, which typically elevates your mood, making you feel good. However, with some patients, overstimulation of the nervous system can cause a boost in adrenaline, leading to anxiety.

Why does coffee make some people’s stomach hurt?

For the same reason it boosts adrenaline, coffee’s stimulant effect causes the stomach to contract and squeeze. In large amounts, this can cause stomach pain. Also, coffee increases the acidity in stomach, which can be painful for those with acid reflux.

If you’re like us, you can’t get by without that cup! Is there a way to drink coffee that’s easier on the stomach?

Absolutely! Drinking it very slowly – and with small sips – can make it easier on your stomach. Taking an antacid prior may also help.

Is there any other beverage that could wake you up that wouldn’t hurt your stomach as much?

Tea, especially green tea, is much milder and less likely to cause stomach issues. Matcha lovers, rejoice!

Does a regular coffee habit affect your sleep habits over time?

Regular caffeine users can develop tolerance over time, so though it might not immediately affect your sleep, you will find yourself needing more and more cups! However, caffeine can cause insomnia in some patients.

About Dr. Ehsan Ali: 

A house-call specialist to the stars, Beverly Hills Concierge Dr. Ehsan Ali is board certified in Internal Medicine and fellowship trained in Geriatric Medicine. Recognized as a Top Health & Wellness Expert byAngeleno Magazine, Dr. Ali has been named to several ‘Best of Beverly Hills’ lists and has appeared on Khloe Kardashian’s Revenge Body, as well as The Real Housewives of Beverly Hills. Dr. Ali  has active hospital privileges at Cedars-Sinai Medical Center in LA. He also spends his spare time volunteering at free medical clinics in the area.

 
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May 8, 2018

Nail Biting, Skin Picking, Hair Pulling: More Than Just Bad Habits

 

www.comprehendthemind.com

Sometimes it can be hard to explain why we do the things we do. It is common to experience stress, anxiety or frustration in our lifetime, but what we do to cope with these things matters the most. There are times where you may catch yourself biting your nails, picking at your skin, or even avoiding physical interactions due to germs. But how far is too far? Dr. Sanam Hafeez, a NYC based neuropsychologist and Teaching Faculty Member at Columbia University Teacher’s College, gives insight on behaviors that are more dire than merely bad habits.   

Onychophagia (Nail Biting)

Nail biting is an oral compulsive habit and that can develop from stress, nervousness, or excitement. A study published this year in Scientific American puts nail biting in another realm of behavior: body-focused repetitive disorders, like scratching or patting your own hair. And it seems to tie into one particular personality type that has a higher potential for boredom, stress, and anxiety than many others: perfectionists. Excessive nail biting can lead to infections, inflammation, and even tooth problems. The usual method for beating this habit? Dr. Hafeez says, “Override your old habit with a new one by “tricking” your brain using rewards, awareness exercises, and other methods. A typical strategy is to get subjects to note whenever they feel the urge to bite their nails, a feeling called a “cue,” and reward them with something else whenever they feel it, like stroking one’s hands.”

Germaphobia

President Trump is an admitted germaphobic and has confessed that he dreads shaking hands. Germaphobia, also known as Mysophobi , is a fear of contamination and germs. This is a form of obsessive compulsive disorder. You may feel the need for excessive washing and cleaning, constantly focusing on a way to sanitize everything you come in contact with. Germaphobia can lead to irritated skin and discomfort over time. Dr. Sanam Hafeez suggests medication that moderates serotonin in the brain known as SSRIs or Cognitive Behavior Therapy. 

Excoriation (Skin Picking)  

Skin picking is a repetitive “Self-grooming” behavior. This disorder can develop in two ways, through stress and after some kind of rash or minor injury. Skin picking can lead to tissue damage, infection, and even scarring. Dr. Sanam Hafeez suggests exercising as a way to distract yourself and improve your mood. “Taking care of any scars you have already with essential oils will also lessen the urge.”

Trichomania (Hair Pulling)

Trichotillomania is a disorder that urges individuals to pull out body hair. This is usually triggered by anxiety and can provide a feeling of temporary satisfaction. “The exact cause of trichotillomania isn’t known. It may be related to abnormalities in brain pathways that link areas involved in emotional regulation, movement, habit formation, and impulse control,” says Dr. Hafeez.  Excessive hair pulling from the scalp, eyebrows, and eyelashes can lead to patches and bald spots. ”Distract yourself with sensory toys which allow your body to focus on other things.” Adding petroleum jelly to problem areas will allow you to be less likely to put the hair because it is slippery,” says Dr. Hafeez.  The main treatment for trichotillomania is a type of behavior therapy called habit reversal training. Basically, this means replacing a bad habit with something else that’s not harmful. 

About the Doctor:

Dr. Sanam Hafeez PsyD is a NYC based licensed clinical psychologist, teaching faculty member at the prestigious Columbia University Teacher’s College and the founder and Clinical Director of Comprehensive Consultation Psychological Services, P.C. a neuropsychological, developmental and educational center in Manhattan and Queens. 

Dr. Hafeez masterfully applies her years of experience connecting psychological implications to address some of today’s common issues such as body image, social media addiction, relationships, workplace stress, parenting and psychopathology (bipolar, schizophrenia, depression, anxiety, etc…). In addition, Dr. Hafeez works with individuals who suffer from post-traumatic stress disorder (PTSD), learning disabilities, attention and memory problems, and abuse. Dr. Hafeez often shares her credible expertise to various news outlets in New York City and frequently appears on CNN and Dr.Oz.

Connect with her via twitter @comprehendMind or www.comprehendthemind.com

 

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April 27, 2018

5 Ways to Set Your Website Apart from the Competition

Whatever niche or genre your website falls into, whether it is a personal project, or part of a business venture, you will be competing against numerous other websites for precious traffic and attention in the online space. While it is now possible for anyone who wants to make a website to do so, actually mastering the art of web design is a much more difficult task.

Even once you’ve learned the nuts and bolts of it all and you understand how to put the website together, you still need to work out how you are going to make it unique and appealing. If your website looks and feels just like your competitors, how are you going to distinguish yourself? Even if you produce better content than your rivals, if you can’t step out of their shadow in terms of your design, your business will stand out as lacking innovation.

The good news is that by adopting a few relatively simple design principles and practices, you can effortlessly produce websites which manage to maintain the standards that internet users have come to expect, while also being unmistakably unique to you.

Logos and Banners

The easiest and quickest way to mark a webpage as your own is to make sure that your business logo and name are prominently visible. Remember, just because they are prominent does not mean that they have to be huge and take up the whole page. An eye-catching design will draw the eye even if it isn’t the largest thing on display.

Experiment with Layout

There are endless possible ways of laying out your website. Different types of websites will benefit from different design principles and practices, so think carefully about what you want to show the user and how you can most effectively show it.

Produce Unique Content

Note that there is an important difference between good content and unique content. Content that is unique is not necessarily good, and vice-versa. This is why it is important for you to be producing original and unique content that will also be of interest to the target demographic of your website.

For example, if you run a website for history buffs, you could throw in an article about the most famous thieves in history.

Affiliate with Others

Affiliating with another website means that you will both advertise one another’s existence to your respective visitors for your mutual benefit. Affiliate marketing is an excellent way of building up a network of contacts and other, friendly websites. You never know when these people might be able to help you in the future.

Make Sure to Proof!

Proofreading is a critically important step in the writing process. This is essentially where you check your work for any spelling or grammar mistakes. Just as you would when visiting another website, visitors to your site will expect everything to be written correctly and for the work to have been checked for mistakes.

Designing a website is easy, getting it noticed amongst all the competition is the difficult bit. At every stage of your website design and building process, ask yourself how you can put your personal flair on it. Just make sure not to overly complicate your design.

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