March 21, 2018

The Benefits of a Night Moisturizing Cream

Young female looking at her face in mirror

A night cream can be one of the best choices when it comes to long-term potential. The cream can come with impressive overall benefits which can vary from better hydration to reduced wrinkles. This is why it is important to know that you can see great results when it comes to better overall skin.  If you want to check out the best all natural night cream you can click here.

Improved hydration

The hydration improvement benefit is great with the night cream. Since they get to act for such a long period of time, they will completely absorb into your skin and they thus represent a great solution for better texture and improved results when it comes to a healthier skin. Better hydration also means that you will get to avoid dry spots as well.

Reduced wrinkles

One of the visible effects of night creams comes with wrinkle-reduction. This is why it is important to know that a cream which acts during the night can be a great solution for fine lines and deeper wrinkles. While the final results differ from case to case, you can still see improvements in this area with the right cream. With fewer wrinkles, your skin will look better but it will also enjoy a better hydration level.

Improved natural look

When it comes to the natural glow of the skin, there are many steps you can take but in many cases, you will need to look for the solutions which allow you a great result when it comes to the natural look which is the hardest to maintain in some cases. This is why you need to look for the creams which allow you a great overall result in terms of helping the cell replenishment process of the skin.

Fight aging effects

Aging can be one of the most pressing problems for the skin. It comes to signal you that you will need a minimum care routine to minimize its effects. Cream which fight oxidative stress and which are made with antioxidants are thus a great recommendation. But fighting the effects of aging can also be done with fewer wrinkles and a skin which is properly hydrated and which looks natural. This can be achieved with a night cream within weeks to a certain degree. For the best results, it is also recommended to limit vices such as smoking which have a direct effect on the way your skin looks and feels on the long-term.

SHARE THIS POST ON: Twitter | Share on Facebook | Google + | Pinterest
March 20, 2018

Is there anything more beautiful than a Red Silk Diamond Solitaire Bracelet

Enchanted Diamonds, a leading online jeweler specializing in bespoke engagement rings and quality diamonds, brings the heat just in time for spring with the debut of NEW! Enchanted Diamonds Limited-Edition Red Silk Diamond Solitaire BraceletsThis brand new launch features a handcrafted .20 ct fine white diamond set in a beautifully polished 14K bezel set at the center of a fine red silk string and elegantly pieced together with a 14K lobster clasp.

Enchanted Diamonds Limited-Edition Red Silk Diamond Solitaire Bracelets are currently offered in 2 sizes (5 inches and 7 inches) for both men and women, with the option to select between white gold and yellow gold hardware; additional customization options are also available upon request. Perfect for everyday wear, this elegant beauty wows with the season’s hottest hue, and is designed to be worn on it’s own or stacked with other bracelets. The red-hot pop of color exudes heat, energy, and power, while the solitaire diamond sparkles and shines from every angle, having you feeling fancy in no time…

“Red has been dominating the runways and red carpets for the past few seasons and is showing no signs of slowing down, even as we transition into spring. Cherry, stop sign, or fire engine— no matter what you call it, no other shade feels quite as luxurious as red, and it looks absolutely stunning on any skin tone,” stated Joshua Niamehr, Founder/CEO of Enchanted Diamonds. “We designed this bracelet for those who want to throw down a powerful hand and we’re excited to offer consumers a casual fine jewelry option that’s perfect for daily wear.”

This hot new addition retails for $500 and is now available for purchase at www.EnchantedDiamonds.com, while supplies last.

ABOUT ENCHANTED DIAMONDS: 

Enchanted Diamonds, a leading online jeweler specializing in bespoke engagement rings and quality diamonds, is a family owned and operated business headquartered in New York, New York. Founded in 2012 by Joshua Niamehr, a 2nd generation jewelry designer and 4th generation diamond dealer, Enchanted has quickly become a disruptor in the diamond industry for bridging the online and offline worlds. For more information, please visit: www.EnchantedDiamonds.com.

SHARE THIS POST ON: Twitter | Share on Facebook | Google + | Pinterest
March 19, 2018

Best Teeth Whitening Options


Keeping your teeth white can be a difficult task given that your teeth will invariably become stained over time even if you brush and floss twice every day. To get rid of the stains that naturally accumulate on your teeth, there are a variety of teeth whitening options at your disposal, the following of which are known to be the most effective options for teeth whitening. It’s important to understand that whitening won’t necessarily get rid of the plaque or tartar that’s built up on your teeth, but it can make your teeth whiter if they’ve become yellowed or stained recently.

Whitening Toothpaste

One of the best methods that will assist you in getting your teeth whiter is to make sure that the toothpaste you use every day is whitening toothpaste. Almost all toothpastes work by removing stains on the surface of your teeth, but only whitening toothpastes consist of the chemicals and polishing ingredients that allow for the removal of deeper stains aside from the surface ones. When searching for the right toothpastes, these whitening ones don’t contain any bleach and are comprised instead of ingredients such as hydrogen peroxide and carbamide peroxide. These ingredients provide additional whitening once the stains have been removed that gets the white color deeper into the tooth.

When using these types of toothpastes, you can expect your teeth to become around one shade lighter than they were before you started using this product. By combining this whitening option with one or more of the others that are listed here, you may be able to effectively remove all of the unsightly stains on your teeth that cause them to be discolored. You should be aware of the fact that it’s possible to obtain prescription whitening toothpaste as well, which is much stronger than the over-the-counter kind. With this type of toothpaste, your teeth may become three or more shades lighter, which can make for a radiant and beautiful smile.

In-Office Whitening

One of the more effective ways to have your teeth whitened is by scheduling an appointment with a professional dentist, as the whitening provided in-office is known to be strong and long-lasting. With this type of bleaching, the product used for the whitening is placed directly on the teeth and is typically combined with some form of heat such as a laser or special type of dentistry light. While brushing and other whitening products will gradually whiten your teeth, in-office whitening is immediate once the procedure has occurred.

This procedure typically lasts anywhere from 30 minutes to an hour and will result in your teeth being whitened by at least a couple of shades. While one treatment is enough to see results, it’s recommended that you make several whitening appointments if you want your teeth to become substantially whiter. To best identify how many appointments you should make to ensure that your desired level of whitening is reached, make sure to ask your dentist.

Whitening Gels and Strips

Whitening gels and strips can be purchased over-the-counter and are known to be highly effective at removing the stains on your teeth and applying a whitening agent. The gels consist primarily of peroxide, which means that the stronger the peroxide the whiter your teeth will become. These gels are placed directly onto the teeth, usually with a small brush. You’ll begin to see the first results in a couple of days and the whitening as a whole should last for at least three months before you need to apply the substance again.

As for whitening strips, these are thin and practically invisible strips that are applied to the upper and lower portions of your teeth. They are layered with whitening gel and are designed to stay on the teeth anywhere from 10 minutes to an hour, depending on the exact product you select. The results should last for at least several months.

Whitening Mouthwash

Along with whitening toothpaste, you might also want to consider some whitening mouthwash. This is a relatively modern product that helps to limit the buildup of dental plaque and freshen your breath while at the same time whitening your teeth with the inclusion of hydrogen peroxide. If only using whitening mouthwash to obtain whiter teeth, the results can take anywhere from 10-12 weeks to be visible. Use this mouthwash around twice each day and make sure to swish it around for 30-60 seconds each time.

Dr. Lazare is a dental surgeon with a focus on cosmetic dentistry. He is a member of the faculty for the New York University College of Dentistry and is President of the Lazare Institute for Biomimetics and Smile Design. He performs a range of cosmetic dentistry procedures that includes the provision of dentures, TMJ treatment and teeth whitening in New York. You can find out more about him here: https://www.drmarclazare.com/

SHARE THIS POST ON: Twitter | Share on Facebook | Google + | Pinterest
March 19, 2018

Keto Diet vs. the Atkins Diet

When you want to lose weight, there are many diets to choose from. But in all cases, it is important to know that you can see improved results and it may even be worth considering choosing between the Keto diet and the Atkins diet.

The Keto diet (ketosis weight loss) is one of the low carbohydrate diets but it differs as it uses Ketones for energy. With combined fats and protein intake, the diet thus represents a great solution for many people and it also works among the leading options when it comes to better overall weight management.

The Atkins diet is similar to a degree but it comes with different restrictions and phases which make it an option which is falling in popularity. While it can be easy to follow, the Atkins diet does not make the most out of ketone intake and for this reason, it can be one of the options which are not really recommended when it comes to better overall energy when losing weight.

With a better overall reaction when it comes to energy and weight loss, the Keto diet can be among the leading options when it comes to better overall fitness levels. Since it can be followed by many people, the Keto diet also works great for those seeking an improved overall result with the body fat reduction. It is also more complex when it comes to evolution as it follows some of the principles used in the nutrition of our ancestors. Thus, if carbohydrates were low during the winter time, people used fats and protein as energy sources. This is why it can be important to look for the solutions which allow you a good overall result with weight loss but which also have some type of sustainability.

The Atkins diet can also work well if you need a step by step guide. But it fails to capitalize on the benefits of ketones which can also be consumed from different products for a boost of energy. This also means that the Keto diet is superior in terms of sustainability as it allows you a good overall result for weight loss, especially in the conditions in which it is not made for those who do not want to track nutrition. Thus, for the best results in the future diets as well, the Keto diet can come with essential data on calories and macronutrients.

Here’s a massive guide with everything you need to know about low-carb keto diet from Groom+Style.

SHARE THIS POST ON: Twitter | Share on Facebook | Google + | Pinterest
March 16, 2018

What Busy Moms Do To Stay Looking Glam

It’s not easy being a busy mother who has to try and do it all and take care of herself at the same time. You may look around at others and wonder how they do it. Luckily, there are tips and tricks for you to try that will help you feel your best and maintain a beauty routine that works for you.

Don’t let a busy schedule be an excuse for not attending to your needs any longer. It’s time to step up and take control of your life and make some real changes that will stick. Learn what busy moms do to stay looking glam, and you too can start feeling better about yourself in no time.

Always Make Time for Exercise

If there’s one habit, you need to get into it’s that you should exercise daily. Never skip working your mind and body with a good sweat session. Hit the gym, go for a run or walk during your lunch hour. Busy moms don’t let their schedule be an excuse for why they can’t workout. They make sure exercise is a part of their day no matter what. Either take a yoga class nearby or get a treadmill in your basement to use in the early morning or after work.

Attend to their Hair, Nails & Makeup

If there are any parts of your body that you should take care of regardless of how tired you are or where you’re going, it’s your hair, nails, and makeup. Find a trusted hair salon and stylist who knows exactly what kind of cut and color you need to look your best. It’s also a good idea to invest in some decent makeup that will brighten up your face. As for your nails, either paint them yourself at home or find a salon you like going to where they do a good job and have trendy colors in stock.

Have A Versatile Wardrobe & Go-to Outfits

What you wear matters, but it’s hard to think through outfits when you’re overtired and rushing to work. That’s why you need to plan ahead and come up with a wardrobe that’s easy, yet stylish. Have go-to outfits that are simple to maintain and different clothing pieces that you can mix and match. It’s also smart to wear garments that can be transformed from day to night in case you’re talked into cocktails or have a late dinner meeting.

Get their Beauty Sleep

Busy moms know their sleep comes first, and without it, they’re a mess. Go to bed at a decent hour and get up around the same time each day. This will help your body remain on a sleep schedule, and it’ll be easier to wake up in the morning. Also, take breaks and rest when you need it. Don’t try to power through your tasks when you’re low energy and could use a nap.

Conclusion

It’s good to be busy, but your demanding lifestyle will become an issue if you’re not taking care of yourself. Stay looking glam with these tips and continue to be the fantastic mom that you are. Your mood will be lifted, and you’ll look and feel fabulous. What more could you want?

SHARE THIS POST ON: Twitter | Share on Facebook | Google + | Pinterest
March 16, 2018

Treadmill vs. Elliptical

When it comes to choosing between a treadmill and an elliptical it is important to know that you can see great overall results with both machines, but they both come with their own strengths and weaknesses. This also means that you will get the ability to choose a solution which is great for you but which might also need better overall understanding.

The strong points of the machines

The treadmill can be a good solution to burn calories at any age. Running is among the best activities for weight loss and it is also easy to perform for most people. With a profile of inclined running or walking and with many dedicated running programs to choose from, a treadmill can be one of the leading options of better fitness. In many cases, the treadmill can also be folded for storage and if you train at home, this can be a major advantage.

The elliptical machine (Drench – Elliptical Machines Under 300) is another great solution for weight loss. It works you entire body and for this reason, it can work great for calorie burning. Furthermore, it is also important to know that you can find great solutions when it comes to improved overall fitness with its various difficulty settings. As with the treadmill, you can also monitor your performance with time tracking or calorie tracking. Most modern machines will also come with included or added support for pulse readings.

The drawbacks of the machines

The treadmill can be a high impact solution, especially to your joints. It is here that most overweight people can suffer. Thus, it works among the great options when it comes to better overall results with weight loss but it also has a strong impact on the joint which can increase discomfort and inflammation. At the same time, it is also important to know that you can see great overall results when it comes to better simplicity but the main problem can come from the lack of support for the joints.

The elliptical can be better for overall posture but at the same time, it is not the best solution when it comes to improving the natural stride as the feet never leave the pedals. This is why it can be important to look for the solutions which allow you a good overall performance, especially in the conditions in which you want to stay away from possible injuries but it will not help you run better.

SHARE THIS POST ON: Twitter | Share on Facebook | Google + | Pinterest
March 15, 2018

Seasonal Skincare


Your skincare routine should change with different seasons and climatic conditions. Altering your entire routine might be a big inconvenience, and this is why you need to keep the changes small and minor.

The changes you make to your routine will mainly involve these aspects:

  • Your cleansing method  – When transitioning from one season to another, you can choose to use two cleansers to make the change easier.
  • How you moisturize – In some seasons, you will need heavier cream, and in others, light lotions will be ideal.

This article will cover some important skin care tips for various climatic conditions.

Winter

Winter is an uncomfortable season for many people. The cold is extreme, the sidewalks are icy, and worst of all, your skin easily dries up. The cold and dry weather reduces your skin’s ability to hold moisture, so you might have to deal with dry skin often.

A good way to keep your skin moist is to use a skin cleanser. In cold weather, the skin does not produce as much sebum, and this is why it dries fast. The cleanser can combat this by protecting the skin’s natural moisture barrier. When moving to a colder region, you will have to shop for cream-based cleansers that don’t foam. Alternatively, you can go for oil-based skin products.

The best ingredients for winter skin cleansers are hyaluronic acid, glycerin, and ceramides, so be sure to look out for them.

You should use a vitamin C serum to reduce the loss of moisture from your skin. The products are made of small particles and are, therefore, very easily absorbed into the skin. Since they contain vitamin C, your skin will be able to maintain its elasticity and ability to synthesize collagen. It also helps to boost the skin’s immune system and correct the damage done by elements such as the cold weather.

It is equally important to increase your water intake in this weather.

Hot water is generally not good for the skin. In winter, hot water should especially be avoided since it will dehydrate the skin very fast. Hot water evaporates from the surface easily and, if you don’t moisturize immediately, you will experience winter’s itch and generally affect the state of your skin.

Finally, you should exfoliate less. This is because your skin will be compromised by the cold weather. If your skin is extremely dry, you should even avoid exfoliation entirely for the entire season.

Summer

In summer, your skin will be working to lower your overall temperature. For this reason, there will be a high production of skin oil. This means you will need to go for an oil-free skin moisturizer, ideally one with a minimum SPF (Sun Protection Factor) 30 for use during the day. To keep your lips in perfect condition, you should also use a lip balm with a high SPF.

It is good to spend some time in the sun; it even helps to supply your skin with vitamin D. However, staying in the harsh rays for too long can do more harm than good to your skin. If you want to bask in the sun’s rays, it is best to do it before 10 am or after 3 pm. Otherwise, the rays will be too harsh. You should also use protective sunglasses. These will protect the skin around your eyes.

You should also exfoliate your skin to get rid of dead and dulling skin debris. This will improve hydration of the skin and prevent congestion. This should be done in the morning before you apply any makeup, moisturizer, or toner. As an advantage, your makeup will last longer if you exfoliate your skin. After exfoliation, you should always apply a body cream to protect and moisturize the skin.

Sunscreen is also essential in this season. You should remember to apply enough sunscreen every two hours. For your face, you should use enough sunscreen to fill a teaspoon, and for your body, it should be enough to fill a glass. With these products, you should consider the condition of your skin and choose one that works well with it. For example, if your skin is sensitive and reactive, you can choose to use chemical-free sunscreens.

Autumn

Autumn is a good time to repair any skin damage from the sun, chlorine, and salt water of summer. The air gets drier and cooler in this season, so you need to moisturize your skin during the transition. This should be done every day to prevent your skin from peeling and chipping. The best time to do this is immediately after you have you have taken a shower.

With cool weather, you will need to switch from lotions to creams to maintain a strong oil barrier. This will help to keep your skin hydrated. It is important to note that many hand creams are scented. If you have sensitive skin, you should go for a fragrance-free product.

Additionally, you should consider getting oily based scrubs. These help with exfoliation and also hydrate your skin.

Spring

In spring, you should carry out gentle skin exfoliators on a regular basis. This will help to reverse the skin damage done in winter. Antioxidants are equally important for skincare in this season. These can be obtained from fresh fruits and vegetables. Antioxidants will protect your skin from damage by the sun’s UV rays.

As you transition from winter, your skin will be able to hold more moisture, meaning you will not necessarily need a heavy moisturizing cream. Instead, you should use a light moisturizer or lotion since your skin needs to breathe. You will also need to use a lip balm with sun protection as the lips are open to the sunrays.

Your skincare routine needs to be re-evaluated in every season. The main points to consider are the cleansing method and the moisturizing method. Transitioning from one season to another will also require you to change the skincare products you use. Follow the tips given in this article for a more efficient skincare routine. If your skin has undergone extensive damage in winter or summer, you should contact Dr. Robert Glasgold and Dr. Mark Glasgold on 732-846-6540 for a quick and reliable correcting procedure. They are highly rated facial and body cosmetic surgeons from Princeton, New Jersey.

SHARE THIS POST ON: Twitter | Share on Facebook | Google + | Pinterest
March 14, 2018

Contemplating Plastic Surgery Overseas? Here’s What You Need to Know

According to The International Medical Travel Journal, some of the top destinations for medical tourism include Malaysia, Germany, the UK, Greece, India, and Spain, but other nations top the list when it comes to cosmetic procedures, in particular. For plastic surgery overseas, Brazil, Thailand and Malaysia take the top spots.  To ensure you’ll receive the safest care when getting plastic surgery overseas, stick with the countries that have been ranked as the best for their hospitals and facilities, as well as their medical professionals.

The Top Countries for Plastic Surgery Procedures

Malaysia won the IMTJ Medical Travel Award for Destination of the Year in 2016, as well as the award for International Cosmetic Surgery Clinic of the Year. The country treats more than half a million people from other nations, thanks to its low costs and modern infrastructure. In fact, the infrastructure in Malaysia is considered better than what’s found in places like India, and English is also spoken more widely in Malaysia than in other Asian countries like Thailand.
Brazil comes in second in the world, after the United States, in terms of the number of cosmetic procedures performed annually, and Rio de Janeiro is considered the “World Capital of Plastic Surgery.” The country is known for its innovations within the field of high quality cosmetic procedures, as well as its protocols to ensure patient safety. You can find highly trained doctors and JCI-accredited hospitals, and your procedures could cost substantially less than what you would pay in Western nations.
Thailand is a country where medical tourism is growing every year, and you can expect to receive a variety of high quality treatments and plastic surgeries at more affordable rates than you can get elsewhere. Plus, a lot of the medical professionals in Thailand were trained in Western nations and speak English well. Experts recommend heading to Bangkok to access the top doctors and the best care in the country.

The Benefits of Medical Tourism

The benefits of medical tourism can be substantial, particularly when you take the appropriate steps to prepare for your trip and the care you’ll receive abroad.
  • One of the main benefits of getting plastic surgery overseas is getting high-quality medical procedures you need at a lower price. This is actually the number one reason why so many people are choosing to go abroad, as you can save anywhere from 30-80% when compared to the costs you’d incur in a country like the U.S. Even when you factor in the costs of travel, medical tourism might be the most affordable option.
  • Most health insurance won’t cover plastic surgery, so medical tourism can give you access to the care you want. Even if your surgery is covered by insurance, you might find that the out-of-pocket costs associated with treatments in your home country are more than what it would cost to travel to another country for the procedure.
  • You can recover in private. Many people prefer to have plastic surgery and other operations overseas, so they can recover comfortably at a hotel without family or friends dropping in during the healing process.
  • Established global standards of medical care, combined with advancements in technology within the healthcare field, have improved health care throughout the world, giving patients more options.
  • Many of the medical professionals who offer their services to patients from abroad are not only trained, but also certified, in Western nations, including the U.K. and the U.S.
  • There are also medical centers throughout the world that are accredited by international organizations to prove their excellence, and some are members of the National Institutes of Health (NIH).

Things to Consider Before You Get Plastic Surgery Abroad

Medical tourism can provide many benefits for patients, but there are also some risks that you need to consider before hopping on a plane and heading off to Brazil for a nose job or to Thailand for a face lift.
Generally, regardless of where you are traveling to receive your medical treatments, you should be aware that:
  • There may be an increased risk of developing blood clots if you fly after having surgery. Therefore, always plan for an appropriate amount of recuperation time. Then, when you are on your flight home, make it a point to get up and move around often to keep the blood flowing.
  • If you don’t speak the native language fluently and if you aren’t planning on traveling with someone who knows the language and can speak on your behalf, it could be difficult to communicate with your doctor and nurses in a foreign country. This could increase the risk of complications and misunderstandings regarding your care. Taking someone with you or arranging for a translator may be beneficial if you have concerns about language barriers–especially if your doctor is in high demand and the hospital staff may not have the same level of language skills as your doctor.
  • In some nations, there is the risk that medications will be of a poorer quality than what you would receive at home. Medications might even be counterfeit in foreign countries. You can avoid problems by getting your prescriptions from legitimate pharmacies (you can ask your country’s embassy to help you find one) and always asking for a receipt. Never shop from street vendors, open markets, or suspicious looking establishments, and avoid medications that are priced super cheap. Also, closely examine the pills themselves and their packaging, especially if you know what the medications are supposed to look like.
  • Antibiotic resistance is a serious problem all over the world, and it could be more widespread in countries where medical tourism is common. Bacterial strains that are resistant to antibiotics can result in complications that include serious infections. The right medical facility will order tests to determine the specific antibiotics that you need, as well as answer your questions regarding any antibiotic-resistant strains that they’ve dealt within the past. When given antibiotics, always take them exactly as prescribed.
  • There have already been outbreaks of infectious diseases amongst medical tourists who have returned home to the U.S. Some patients, including those who suffered from complications, are reluctant to tell their doctors about the care that they received overseas, and some may not even have the right documentation regarding the treatments they received. If you experience difficulties when you return home, be open and honest with your primary care physician and be sure to furnish all the records regarding the care you received abroad.

Paying for Medical Procedures in Other Countries

Another thing you need to consider when you become a medical tourist is how you will pay for the treatments you will receive and the procedures you will undergo. Make sure you get a quote for exactly how much you will be expected to pay, and consider the costs of traveling to and from your destination, as well as the cost of your hotel during your stay.
Keep in mind that foreign currencies can be volatile, so using a specialist money transfer service like OFX, could help you save substantially compared to transferring money overseas with your bank. With OFX, you can also lock in an exchange rate, so you’ll know exactly what you’ll be paying even if you won’t be having your procedure for another 6 months. Think of it like this: by using OFX instead of your bank or credit card to pay for a medical procedure, you may save enough to cover the cost of a hotel for a week. So get out there, and get ready to turn heads with your new look.
SHARE THIS POST ON: Twitter | Share on Facebook | Google + | Pinterest
March 14, 2018

Finding Ways to Get Ahead in the Beauty Industry

 

The beauty industry is more than just a multimillion-dollar market; it is one of the foundations of western society. Both modern men and women have an investment in the beauty industry, from haircuts to makeup and cosmetic surgery. This societal interest in the outer appearance is what makes the beauty industry so lucrative, but it is also why there is so much competition in the beauty market for businesses. If you want to break into the market, then you have to find ways to stand out and get noticed; here are a few ideas which might help you get ahead in the beauty industry.

Fill a gap in the market

There are already hundreds of beauty businesses out there, so why should your customers choose you over all the rest? That’s the question you need to find an answer to if you want your business to succeed. In other words, you need to find your niche. First and foremost, decide which sector of the beauty industry you want to break into. Having a cosmetic surgery and hair salon, which also offers fitness advice, might cover a lot of ground, but covering too much ground would just confuse your customers and make them question the legitimacy of your practice. Research your target market, and find out what it is that customers want because this is the best way to determine what is missing from the market. If you fill that gap, you will already have the edge over your competitors.

Offer a diverse range of products

Finding your niche is the first step, but you can’t just stop there. You will need to offer your clientele a range of services and products which compliment your specialism, as only having one or two products will limit the client group you are able to cater for.

Take, for instance, a business which wants to offer hair waxing. The niche might be that they offer a range of waxing techniques and products which are not widely available. However, as well as this, a successful brand would also want to offer alternative methods of hair removal, such as threading or laser hair removal. These alternatives don’t have to be costly, for example, you can buy second-hand laser machines from Sentient Lasers, but will provide a wider scope for broadening your target market. If these are services that you cannot personally provide, then you could always partner with other professionals who do offer other services that you might like to provide for your customers.

Effective branding

Once you have the business model, you need to decide how you are going to present yourself to consumers. Your company name and business marking is the first step to selling yourself to possible clients, so this needs to be carefully thought out. Consider the ‘hair removal’ business model again: rather than simply portraying the company as ‘hair removal business,’ you could instead market as a ‘skin care specialist’ brand, and offer your clients other skin care treatments, such as body wraps or facials. This takes your company from a one-stop shop for hair removal to a universal brand which offers a range of services.

Using these few simple marketing techniques are just the first few steps you can take to help you create a likable brand, which, in turn, will assist you in getting ahead in a competitive industry.

 

SHARE THIS POST ON: Twitter | Share on Facebook | Google + | Pinterest
March 12, 2018

Different Types of Rhinoplasties

Rhinoplasty is a cosmetic surgery that changes the shape and structure of the nose. People undergo rhinoplasty to make their noses smaller, larger, or more symmetrical. Because there are so many different cosmetic goals that involve the nose, there are a variety of different types of rhinoplasty. During your consultation with a rhinoplasty surgeon, you will discuss what type of procedure is best for you.

Open and Closed Rhinoplasty

Open and closed rhinoplasties use different incision techniques. During an open rhinoplasty, your surgeon will make an incision in the skin that separates your nostrils, which will let them directly see the bone and cartilage underneath. This technique is usually recommended for more complex rhinoplasties.

During a closed rhinoplasty, your surgeon will only make incisions on the inside of your nose. With this technique, the surgery and recovery time are usually faster. You can expect less swelling and discomfort with a closed rhinoplasty than with an open one. Also, there will be no visible scarring.

Reduction and Augmentation Rhinoplasty

Reduction and augmentation rhinoplasties both alter the shape of the nose. A reduction rhinoplasty will make the nose smaller and more proportionate to the rest of the face. Depending on the shape and structure of your nose, your surgeon may remove bumps on the bridge of your nose, reduce an elongated nasal tip, or narrow down flared nostrils.

An augmentation rhinoplasty makes parts of the nose larger and more balanced or symmetrical. Your surgeon may perform bone or tissue grafts to add volume to the nasal bridge or tip. They may need to take cartilage from the nasal septum to add to the rest of the nose. If your septum doesn’t have enough cartilage, they may also remove some from your ear or ribs.

Reconstructive Rhinoplasty

Reconstructive rhinoplasty fixes the nose after damage or trauma. Many people who undergo reconstructive rhinoplasty have had a surgery to remove cancer that affected their nose, and some have had facial injuries that caused disfigurement.

Depending on how much damage was done to your nose, you may need multiple surgeries to completely reconstruct it. The surgery usually requires the doctor to take grafts from other parts of the body to restore the missing or damaged tissue.

Ethnic Rhinoplasty

Ethnic rhinoplasty uses the same surgical techniques as the other forms of the surgery, but it usually refers to the surgeries performed on people of Middle Eastern, African, Asian, or Hispanic descent. People of these ethnicities often have softer tissue in their noses, so surgeons take extra care during the procedure. Many people worry about losing their ethnic facial features during a rhinoplasty, so surgeons are also careful to maintain their patients’ unique facial structures while helping them reach their cosmetic goals.

Filler Rhinoplasty

A filler rhinoplasty is a non-surgical option to enhance your nose. During this procedure, your doctor will use injectable fillers to smooth out bumps or sharp angles, change the shape of the nasal tip, and restore symmetry. Most fillers only provide temporary results, but they’re usually very effective. However, filler rhinoplasty can only add shape or volume to your nose. If you want to reduce the size of your nose, you’ll have to choose a different option.

Revision Rhinoplasty

Revision rhinoplasty, also known as secondary rhinoplasty, fixes problems that occurred during a previous nose surgery. Although most people are happy with their original rhinoplasty results, a number of things can go wrong.

An inexperienced or unqualified surgeon could botch the procedure and leave the patient feeling even more unsatisfied with their nose than they were before the surgery. The first rhinoplasty could cause breathing issues or other functional problems. The patient could experience a facial trauma or injury while the nose is still healing, which could affect the results. In some cases, patients simply aren’t happy with the results and want to make additional improvements.

Revision rhinoplasty can be done with an open or closed technique. Depending on what the patient wants to change, the surgery may be more complex than the first rhinoplasty. However, patients undergoing revision rhinoplasty can usually have the same expectations for the surgery and the recovery period as they did for their first procedure.

Dr. Andrew Frankel is a renowned rhinoplasty specialist in Beverly Hills, CA. Dr. Frankel board certified in Otolaryngology- Head and Neck Surgery and in Facial Plastic and Reconstructive Surgery. He specializes in nasal surgery and has years of experience with rhinoplasty. During his residency, he won multiple awards for his research on rhinoplasty.

SHARE THIS POST ON: Twitter | Share on Facebook | Google + | Pinterest